LEARFIELD
LEARFIELD
LEARFIELD darbojas koledžu sporta, klātienes pasākumu, mediju un mārketinga krustpunktā. Uzņēmums palīdz universitātēm, pasākumu norises vietām un zīmoliem veidot saikni ar faniem, izmantojot sponsorēšanas programmas, multivides tiesības, biļešu tirdzniecību, licencēšanu, digitālo mārketingu, izdevējdarbību, preces un ekskluzīvu saturu. Tā darbība ietver arī vārda, tēla un līdzības (NIL) iespēju attīstīšanu, kā arī tehnoloģiju un datu izmantošanu partnerorganizāciju un fanu iesaistes atbalstam. LEARFIELD komanda apkalpo auditoriju visā Amerikas Savienotajās Valstīs un sadarbojas ar koledžu sporta un klātienes pasākumu nozares ieinteresētajām pusēm, lai veidotu komerciālu un faniem orientētu pieredzi.

Commercial Partnerships Director, Collegiate Sports

Lead sales of premium collegiate sports sponsorships for Learfield, building brand partnerships across Big Ten and Power Four properties.

Apraksts

  • Find and pursue new business with data-driven prospecting tools.
  • Create and sell integrated marketing programs across Learfield assets, including naming rights and premium sponsorship inventory.
  • Build and sustain strategic relationships with national and regional brands.
  • Negotiate and close contracts, then oversee smooth delivery and fulfillment.
  • Shape asset positioning, valuation, packaging, and commercialization strategies.
  • Guide and support field teams as they develop partnerships.
  • Advise on collegiate sponsorship trends, premium inventory monetization, and partnership practices.
  • Assess emerging markets and develop innovative inventory offerings.
  • Build connections with local property teams and internal stakeholders.
  • Represent Learfield at conferences, campus meetings, client presentations, and other events.
  • Travel regularly to meet university stakeholders, support field teams, and advance business development initiatives, with travel estimated at 30–50%.

Prasības

  • At least eight years of experience in business development, sponsorship sales, partnerships, or related work in sports, media, or entertainment.
  • A record of securing high-value partnerships and working through complex stakeholder environments.
  • Strong knowledge of higher education, especially collegiate athletics and campus branding.
  • Proven ability to collaborate across departments and with external partners.
  • Excellent communication, negotiation, presentation, and relationship-building skills.
  • Willingness to travel regularly and work flexible hours around university schedules.
  • A bachelor’s degree from an accredited four-year college or university is preferred.
  • Experience in sports sponsorships, multimedia rights, NIL partnerships, or enterprise partnerships.
  • Familiarity with integrated marketing programs spanning digital, experiential, and premium sponsorship assets.
  • Experience with high-value sports or media inventory.

Priekšrocības

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Health Savings Account
  • Life insurance and other insurance plans
  • Flexible paid time off, with a minimum of 10 days annually
  • Parental leave
  • 20 paid holidays
  • 401(k) plan with employer match
  • Short- and long-term disability coverage

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