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Digi International
Digi International
501 – 1,000 Employees
H1B Visa SponsorConsultingHealthcareLogistics
Digi International develops industrial IoT and machine-to-machine technologies that help organizations connect, manage, and secure distributed equipment. Its portfolio includes embedded system-on-modules, XBee RF modules, cellular routers, gateways, device-management software through Digi Remote Manager, and security capabilities such as Digi TrustFence. The company also provides connectivity, professional, and managed network services for applications across enterprise operations, logistics, healthcare, transportation, and smart-city environments.
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Senior Content Marketing and Campaign Specialist

Lead content marketing and campaign storytelling for a network technology brand across blogs, email, web, video, and social channels. Own content strategy, production, performance analysis, and collaboration with marketing, sales, product, and creative teams.

USUnited StatesUTUtah
$74,000 – $116,500 / year
HybridFull-timeSeniorEnglish RequiredContent Marketing Manager

Description

  • Develop content concepts that build brand awareness, establish thought leadership, and generate demand
  • Maintain editorial and social calendars spanning blog, email, web, video, and social content
  • Use performance data, sales input, and market and competitor insights to uncover content gaps and opportunities
  • Coordinate content plans with product launches, campaigns, and broader marketing priorities
  • Write, edit, and produce blogs, articles, web copy, email campaigns, whitepapers, and sales materials
  • Oversee end-to-end production with designers, videographers, and freelance contributors
  • Interview subject matter experts and turn technical topics into accessible, engaging content
  • Apply the company’s brand voice, style standards, and messaging pillars across all content
  • Lead social media planning, scheduling, publishing, and community engagement
  • Create organic and paid social content tailored to each platform
  • Track social trends and results, then adjust strategy based on engagement data
  • Repurpose long-form content into assets optimized for social channels
  • Measure and report content and social results, including traffic, engagement, and conversions
  • Use analytics to improve content topics, formats, and distribution strategies
  • Audit existing content to refresh or repurpose high-value assets
  • Partner with Product Marketing, Sales, subject matter experts, design, and creative teams
  • Respond to partner content needs and support go-to-market initiatives

Requirements

  • Five to seven years of experience in content marketing, copywriting, or a related discipline
  • Proven experience developing content
  • Strong writing and editing ability
  • Skill in translating technical or complex subjects into clear, engaging content
  • Experience managing editorial or social media calendars
  • Experience running a brand’s social media accounts, including planning content and tracking results
  • Strong project management capabilities
  • Experience coordinating designers, videographers, and external contributors
  • Highly organized, with the ability to manage multiple content workstreams at once
  • Must have valid United States work authorization when applying
  • Visa sponsorship is not available
  • Canva or Adobe Creative Suite experience, including InDesign, Illustrator, or Photoshop, is preferred but not required
  • B2B technology or network infrastructure marketing experience is preferred but not required
  • Familiarity with marketing automation and analytics platforms such as Pardot and GA4 is preferred but not required
  • A bachelor’s degree in Marketing, Communications, Journalism, or a related field—or equivalent experience—is preferred but not required

Benefits

  • Short-term incentive plan
  • Stock award for new hires
  • Paid parental leave
  • Open, uncapped paid time off
  • Hybrid work arrangement
  • Medical, health, and wellbeing programs
  • Competitive compensation package
  • Workplace focused on diversity and inclusion

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