Power Digital Marketing एक प्रौद्योगिकी-सक्षम ग्रोथ मार्केटिंग फर्म है, जो डेटा, प्रौद्योगिकी और मानवीय बुद्धिमत्ता की संयुक्त शक्ति के माध्यम से ब्रांड्स की सेवा करती है। इसका कार्य रणनीतिक परामर्श, क्रिएटिव अभियानों, डेटा इंटेलिजेंस, मीडिया प्लानिंग और अन्य डिजिटल मार्केटिंग सेवाओं तक फैला है, जिन्हें ग्राहक को आकर्षित करने से लेकर विकास तक की पूरी यात्रा में सहायता देने के लिए तैयार किया गया है। कंपनी पारदर्शी, साक्ष्य-आधारित निर्णय लेने और उन्नत प्रौद्योगिकी पर जोर देती है, ताकि ग्राहक अपने व्यावसायिक प्रदर्शन में सुधार कर सकें और चुनौतीपूर्ण बाजारों में प्रतिस्पर्धा कर सकें।
Fashion Paid Advertising Strategist - Remote in Mexico
Lead paid social and search campaigns for Power Digital across eCommerce, lead generation, and B2B clients. Manage performance, budgets, reporting, optimization, and client strategy in a remote Mexico-based role.
विवरण
- Direct campaign execution, performance, and growth across an assigned client portfolio
- Connect paid media activity to each client’s wider business objectives
- Partner with account leaders to shape paid advertising strategy within the broader media mix
- Manage reporting, optimization, client communications, keyword research, ad copy, bidding, and recurring campaign operations
- Deliver ongoing performance insights and proactive strategic recommendations to clients
- Plan and execute performance marketing across paid social and native paid media platforms
- Run campaigns on Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads
- Build and launch campaigns end to end, coordinating production with Specialists when needed
- Drive optimizations aligned with defined performance goals
- Oversee client budgets and recommend budget reallocations
- Lead strategic communications for internal client teams
- Keep clients informed about performance, strategy, recommendations, deliverables, and next actions
- Prepare weekly client updates with performance analysis and forward-looking recommendations
- Own performance reporting and communicate campaign strategy
- Develop performance reports and presentation materials
- Translate data into a clear narrative for clients and stakeholders, including actionable next steps
- Apply AI tools to improve and streamline business processes
- Use Power Digital’s Nova ecosystem in day-to-day work
- Manage 5–7 accounts while contributing to team-member EBITDA and client-churn KPIs
आवश्यकताएँ
- Advanced spoken and written English proficiency
- 2–3 years of digital marketing experience, including 1–2 years in an agency environment
- At least 2 years of direct-response marketing experience in eCommerce, lead generation, or B2B
- At least 2 years managing Meta Ads for direct-response campaigns
- At least 2 years of hands-on search engine marketing experience
- Experience developing and optimizing campaigns through bid management, keyword research, and ad copywriting
- Substantial campaign management experience with one or more of Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads
- Proficiency with Google Workspace and Microsoft Office applications
- Proficiency with Google Analytics
- Clear understanding of full-funnel marketing and paid media’s role within it
- Strong written and verbal communication abilities
- Strong organization and project management capabilities
- Self-directed and motivated to achieve results
- Excellent interpersonal skills
- Strong work ethic and capacity to learn quickly and independently
- Interest in building a long-term relationship with a growing company