The Shipyard
The Shipyard
The Shipyard एक रचनात्मक और विज्ञापन एजेंसी है, जो ऐसी मार्केटिंग रणनीतियाँ और ब्रांड अनुभव विकसित करती है जिनका उद्देश्य कंपनियों और उनके दर्शकों के बीच लंबे समय तक बने रहने वाले संबंध स्थापित करना है। इसका काम रचनात्मक मीडिया, विज्ञापन और परामर्श विशेषज्ञता को जोड़ता है, जिसे Worldwide Partners, Inc. के नेटवर्क से समर्थन मिलता है। इस नेटवर्क में 40 से अधिक देशों में 65 से अधिक एजेंसियाँ शामिल हैं। बढ़ती टीम और हाल ही में घोषित नेतृत्व परिवर्तनों के साथ, The Shipyard विज्ञापन उद्योग में अपनी क्षमताओं का विस्तार जारी रखे हुए है।

Digital Strategy Coordinator - The Shipyard (Hybrid, Ohio)

Supports tagging, tracking, audits, reporting, and CMS/CRM configuration for The Shipyard, an integrated marketing and communications agency based in Columbus. This full-time hybrid role develops digital operations skills across analytics, web platforms, and client workstreams.

विवरण

  • Build and test tags, triggers, and variables in the tag management platform using Manager and Director specifications
  • Publish approved changes only after Director sign-off
  • Configure client CMS and CRM platforms, including redirects, structured data, schema fields, forms, and UTM parameters
  • Validate tags, forms, redirects, and consent behavior during launches, migrations, and rebuilds
  • Research platform, plugin, and vendor options, documenting findings and trade-offs
  • Run crawls, exports, and prompt sets for website, content, and AI search audits
  • Maintain tracking specifications, tag inventories, and integration documentation
  • Compile analytics and search data into recurring reports and identify anomalies
  • Create charts, tables, and supporting slides for performance and campaign presentations
  • Track tickets, timelines, and outstanding questions with development, Media, Creative, and Earned teams
  • Prepare notes, follow-ups, and status updates for internal and client meetings
  • Progress toward independent builds, report ownership, and workstream support

आवश्यकताएँ

  • 0–2 years of experience in digital marketing, analytics, web operations, or a related field
  • Curiosity about websites, tracking, and marketing technology, with the ability to learn new platforms quickly
  • Ability to communicate with stakeholders across technical levels, from developers to client leaders
  • Clear writing skills for concise, practical documentation
  • Strong ability to retain information across projects
  • Careful attention to detail and consistency in following specifications and reviewing work
  • Organizational skills for managing multiple tickets, deadlines, and unresolved questions
  • Working knowledge of Google Sheets or Excel
  • Relevant digital marketing, analytics, or web operations experience is welcome, including internships, co-ops, and coursework
  • U.S. work authorization without requiring visa sponsorship
  • Exposure to Google Analytics 4, Google Search Console, Google Tag Manager, WordPress, Drupal, HubSpot, Salesforce, basic HTML, or AI search and generative engine optimization is a plus

लाभ

  • Open paid time off
  • Flexible hours and remote-work flexibility
  • Paid holidays and a company closure from Christmas Eve through New Year’s Day
  • Company-paid medical, dental, and vision coverage
  • Life insurance and disability benefits
  • 401(k) plan with employer matching
  • Six weeks of paid parental leave
  • Employee referral bonuses
  • Company-provided snacks and beverages, including beer and wine

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