mjuks je podjetje na področju zdravstva in mode, ki ustvarja sodobna delovna oblačila za zdravstvene delavce. Njihova oblačila, ki jih prodajajo neposredno potrošnikom, združujejo udobne in trpežne materiale s praktičnim dizajnom za zahtevne delovne dni, hkrati pa ohranjajo urejen sodoben videz. Blagovna znamka podpira tudi dobrodelne pobude, osredotočene na izobraževanje in zdravje otrok v Tanzaniji.
Social Media and Influencer Marketing Manager
Grow mjuks’ healthcare workwear brand through social media, newsletters, community engagement, and creator partnerships. Build its ambassador network and expand organic reach.
Opis
- Grow organic marketing across social platforms, community channels, and newsletters
- Increase the ambassador network from about 30 people to 60
- Find suitable creators and negotiate partnerships within your assigned budget
- Appear on camera to present products, launches, and campaigns
- Develop the content plan
- Publish two to three Instagram posts each week
- Create Stories and behind-the-scenes content from everyday office life
- Respond to comments and direct messages, and manage giveaways
- Manage newsletters and automated flows for about 5,000 recipients in Klaviyo
- Design newsletters in Canva and write their copy
- Expand the CRM with additional flows
Zahteve
- Bring two to three years of experience in social media or influencer marketing, at an agency or on a brand team
- Show a track record of building and growing social media accounts
- Have a strong visual eye
- Build rapport easily and engage people effectively
- Be ready to take ownership of the company’s channels
- Feel comfortable and natural on camera
- Combine creative thinking with organized work habits
- Communicate clearly in German, in writing and on camera
- Be willing to build and maintain creator relationships
- Work collaboratively as part of a team
Ugodnosti
- Permanent employment contract
- One-month probation period
- 32-hour workweek
- 20 days of paid annual leave
- Room for creative decisions
- Direct responsibility for three channels and a visible impact on the brand
- The opportunity to build a team
- Rapid learning through close work with the Head of Marketing and founders
- A start-up setting in a Vienna loft with a terrace
- Lunch provided at the office each day
- A personal laptop
- Unlimited fresh fruit
- Barista coffee at the office
- Performance bonus tied to OKRs