Entrust
Entrust
Entrust dezvoltă soluții pentru securitatea identității și a datelor, care ajută organizațiile să protejeze oamenii, informațiile și interacțiunile digitale. Oferta companiei include verificarea și gestionarea identității, integrarea digitală a clienților, emiterea de instrumente de plată și credențiale, semnături electronice, protecția datelor, module de securitate hardware, infrastructură cu chei publice, securitate pentru medii multi-cloud, conformitate și criptografie post-cuantică. Compania deservește clienți din serviciile financiare, sectorul guvernamental, mediul enterprise, educație și sănătate, sprijinind transformarea digitală și inițiativele de securitate bazate pe principiul zero trust.

Senior Marketing Communications Manager, Thought Leadership – Entrust

Lead thought leadership communications for Entrust, an identity-focused security company. Manage editorial planning, content promotion, performance analysis, and rapid-response communications.

Descriere

  • Create and manage distribution of thought leadership assets, including research reports, podcasts, blogs, and videos.
  • Partner with Content Strategy to connect thought leadership with marketing, brand, and demand-generation campaigns.
  • Own the editorial calendar and lead monthly and quarterly content planning.
  • Recruit and develop internal and external contributors.
  • Help teams use thought leadership content in customer and prospect engagements.
  • Promote content through social media, email campaigns, and events.
  • Measure and analyze content performance to assess impact and shape future strategy.
  • Track industry developments, trends, and leading practices.
  • Lead Entrust’s rapid-response process across PR, social media, analyst relations, subject matter experts, and agencies.
  • Spot timely industry discussions and develop and activate differentiated Entrust perspectives across relevant channels.

Cerințe

  • A bachelor’s degree in a relevant discipline is required.
  • At least five years of experience managing thought leadership content, public relations, or both.
  • Strong interpersonal abilities with a record of building relationships across contributors and stakeholders, from technology specialists to C-suite leaders.
  • Excellent organization and project management capabilities.
  • Advanced writing, editing, and proofreading skills.
  • Ability to work effectively both independently and collaboratively.
  • Experience working in a global organization and applying a global perspective.
  • A bachelor’s or master’s degree in public relations, communications, or marketing is preferred.
  • Background in strategic planning and executing large-scale campaigns.
  • Demonstrated success managing cross-functional teams and leading global initiatives.
  • Strong analytical capabilities and experience using data to guide decisions.
  • Familiarity with technology, cybersecurity, banking, and/or financial technology sectors.
  • An established professional network in technology, cybersecurity, or financial technology.
  • A proactive commitment to learning and keeping current with industry best practices.
  • Certifications in digital marketing, content marketing, or public relations are advantageous.
  • Experience using content management systems such as Bynder, Drupal, or SharePoint.

Beneficii

  • Career development and learning-focused programs.
  • Flexible remote, hybrid, or on-site work options.
  • Medical, vision, and dental insurance coverage.
  • Generous 401(k) matching contributions.
  • Life and disability insurance.
  • Mental health coaching.
  • Virtual fitness programs.
  • Paid personal time off.
  • Twelve paid holidays.
  • Parental leave.
  • Education reimbursement.
  • Discretionary annual incentive plan.

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