Cyclops
Cyclops
Cyclops dezvoltă infrastructură de plăți B2B pentru companii de plăți și comercianți care operează peste granițe. Platforma sa reunește acceptarea criptomonedelor și a stablecoinurilor la casele de plată fizice și online cu decontarea globală, conversia între monede fiduciare și active digitale, conturi virtuale și plăți în criptomonede. API-urile de orchestrare și de intrare și ieșire din ecosistemul cripto le permit furnizorilor de servicii de plată să integreze aceste funcționalități în propriile servicii, cu conformitatea inclusă în oferta completă.

Remote VP of Marketing, Stablecoin Payments

Lead Cyclops’ brand strategy for stablecoin payment infrastructure, spanning thought leadership, search visibility, conferences, analytics, media relations, and partner marketing.

Descriere

  • Position Cyclops as a leading provider of stablecoin solutions for payment companies.
  • Shape brand messaging, visual identity, voice, and market positioning.
  • Create thought leadership, including points of view, white papers, reports, bylines, and executive visibility.
  • Lead Cyclops’ presence at payments conferences worldwide.
  • Plan and manage the annual conference calendar.
  • Expand digital brand visibility through the website, SEO, and AIO/GEO positioning.
  • Set brand success metrics, track performance, and report results to leadership.
  • Build relationships with payments analysts, journalists, and influencers.
  • Create co-branded content and activations with clients and partners.
  • Report to Co-Founder Pat Duffy.
  • Execute hands-on work across brand, field marketing, digital presence, analytics, media relations, and partner marketing.

Cerințe

  • Extensive payments industry experience at a payments orchestrator, PSP, network, acquirer, or payments-focused platform serving payment companies.
  • In-depth knowledge of payments conferences, including event planning, staffing, strategy, and execution.
  • Strong understanding of B2B digital branding and SEO/AIO.
  • Knowledge of how AI search is changing discoverability and strategies for improving visibility.
  • Strong understanding of consumer psychology, including social proof, emotional triggers, trust, and authority.
  • Established network in the payments industry.
  • Ability to combine strategic thinking with hands-on execution.
  • Experience building a brand from the ground up rather than only overseeing an existing one.
  • Ability to work as a U.S.-based team member.
  • Willingness to take a hands-on approach and execute consistently.

Beneficii

  • Medical coverage.
  • Dental coverage.
  • Vision coverage.
  • Paid time off.
  • Company holidays.
  • Company-issued laptop.
  • Technology accessories.
  • Annual in-person, company-wide meetup.
  • Additional perks supporting health, well-being, and life outside work.

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