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Relou RH
Relou RH
1 – 10 Angajați
B2BConsultanțăTehnologie HR
Relou RH este o firmă de consultanță în resurse umane care ajută companiile să își dezvolte echipe mai puternice și culturi organizaționale solide. Condusă de Rebeca Louise, compania sprijină recrutarea și gestionarea personalului prin evaluări strategice și servicii care includ recrutare, selecție, administrarea personalului, analiza proceselor, analiza comportamentală, management strategic, precum și formare și dezvoltare. Activitatea sa se adresează organizațiilor care recrutează în domeniile marketingului, tehnologiei, ingineriei și arhitecturii, combinând expertiza în resurse umane cu sprijin practic pentru dezvoltarea echipelor și eficiența organizațională.
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Remote Copywriter and Content Strategist

Copywriter and content strategist for a growth marketing agency serving specialists, digital product creators, and service businesses. Create ads, landing pages, emails, and content strategies designed to generate leads.

BRBraziliaRemoteContractJuniorNivel mediuNu este necesară o diplomăLimbă Obligatorie: englezăLimbă Obligatorie: portughezăManager de conținut

Descriere

  • Research each client’s offer, audience, positioning, voice, competitors, and market context.
  • Conduct weekly market and reference research to develop tailored scripts.
  • Build organic content strategies and calendars aimed at attracting and qualifying leads.
  • Write performance-focused ads, including hooks, scripts, and copy, then refine high-performing creatives.
  • Create lead-generation landing pages and VSLs with messaging aligned to campaign narratives.
  • Develop strategic newsletters and email marketing sequences.
  • Review weekly content performance metrics and apply ongoing improvements.
  • Coordinate deliverables with paid media and web development teams.

Cerințe

  • At least two years of experience in copywriting or performance-focused social media, preferably with agencies, digital products, or product launches.
  • A portfolio featuring ads, video scripts, and at least one landing page; include performance data where available.
  • Advanced knowledge of direct-response copywriting, including hooks, VSLs, lead-generation and sales pages, and email campaigns.
  • Strong analytical skills for researching audiences, objections, pain points, and market benchmarks.
  • Ability to interpret core marketing and paid media metrics such as CTR, CPL, reach, and retention.
  • Advanced proficiency with AI tools such as Claude and ChatGPT for research and writing, including the ability to humanize AI-assisted content.
  • Native Portuguese speaker with the ability to adapt content for European Portuguese.
  • Intermediate English proficiency for reading and researching references.

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