111brands GmbH
111brands GmbH
111brands GmbH este un retailer german de produse de frumusețe și îngrijire a pielii, cu vânzare directă către consumatori prin magazinul său online. Gama sa include seruri, tratamente cu acid salicilic, dispozitive de microneedling și dermaroller, măști, produse pentru gene și styling, precum și pachete de frumusețe atent selecționate. Pe lângă vânzările cu amănuntul, compania sprijină proiecte de mărci private și parteneriate de distribuție angro sau cu amănuntul. Experiența clienților combină îndrumarea privind îngrijirea pielii, recomandările de utilizare a produselor, recenziile, ofertele promoționale, livrarea în Europa și opțiunile flexibile de plată, cu accent pe eficiența produselor și sustenabilitate.

Part-Time E-Commerce Growth Manager – Beauty & Skincare (Remote)

Lead growth for a science-backed skincare brand through Meta creative strategy, funnel optimization, and structured experimentation. Oversee marketing workflows, team coordination, KPI-based decisions, and scalable growth initiatives.

Descriere

  • Oversee Meta performance creative campaigns
  • Develop compelling hooks and creative angles
  • Complete scripts in collaboration with the founder team
  • Run creative tests and scale the strongest performers
  • Take on increasing operational responsibility for copywriters, video editors, creators, and other marketing functions
  • Establish efficient workflows and consistent delivery across the marketing team
  • Create and improve funnel components, including landing pages, product pages, and checkout
  • Find additional growth opportunities across channels, creative angles, markets, and product bundles
  • Translate promising growth opportunities into practical execution plans
  • Evaluate key performance indicators, make clear decisions, and direct marketing with a results-focused approach
  • Strengthen creative performance, conversion rates, workflows, collaboration, and ongoing testing

Cerințe

  • At least three years of experience in performance marketing or growth for DTC or e-commerce businesses
  • Hands-on expertise with Meta Ads and direct-response creative development
  • A demonstrated record of building or operationally scaling brands
  • Experience leading small teams spanning copywriting, video, and creator functions
  • Strong knowledge of funnel strategy and conversion optimization
  • Practical experience using AI-powered creative production workflows
  • Comfortable balancing strategic planning with hands-on execution
  • Beauty, skincare, or wellness experience is a plus
  • Experience extending brand growth beyond acquisition into retention and community is a plus

Beneficii

  • Freelance engagement for 15–20 hours per week
  • Potential to broaden the engagement over time
  • Remote work aligned with the DACH time zone

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