hims & hers
hims & hers
hims & hers este o platformă digitală de servicii medicale care conectează pacienții cu profesioniști autorizați din domeniul sănătății printr-un proces de îngrijire online. Serviciile sale acoperă sănătatea sexuală, gestionarea greutății, regenerarea părului, sănătatea mintală și îngrijirea pielii, oferind planuri de tratament personalizate care pot include medicamente eliberate pe bază de prescripție. Compania deservește pacienți din întreaga Americă și se concentrează pe facilitarea accesului la îngrijire prin prețuri transparente, livrare discretă și sprijin din partea furnizorilor autorizați. Activitatea sa reunește domeniile sănătății, tehnologiei, consultanței și marketingului, dezvoltând experiențe online pentru persoanele care caută tratament în condițiile proprii.

Director of Brand Strategy

Lead integrated brand campaigns and shape creative strategy for Hims & Hers, a personalized healthcare and wellness platform. Build brand frameworks that strengthen consumer understanding and support business results.

Descriere

  • Shape brand personality, positioning, and messaging across Hims & Hers brands.
  • Develop channel strategies and briefs for integrated brand campaigns.
  • Review cross-functional channel briefs to maintain creative consistency during launches.
  • Assess the consumer journey and identify opportunities to improve it.
  • Clarify the value proposition and create engaging, brand-led consumer experiences.
  • Guide creative development with cross-functional teams, agencies, and vendors.
  • Give actionable feedback to keep creative work aligned with brand objectives.

Cerințe

  • Bring 10–15 years of experience in creative and brand strategy.
  • Show a record of building and growing brands through creative storytelling.
  • Understand channel best practices across online and offline consumer touchpoints.
  • Ideally, have experience both on the brand side and in an agency or in-house setting.
  • Ideally, bring experience with healthcare, wellness, or direct-to-consumer brands.
  • Have deep expertise working with market research teams to uncover meaningful insights.
  • Be comfortable working in a fast-growing environment with shifting priorities.
  • Bring excellent storytelling, communication, and stakeholder management skills.
  • Be legally authorized to work in the United States for any employer without restriction.
  • Be able to work in the United States; the application asks whether immigration sponsorship may be required.

Beneficii

  • Equity compensation.
  • Unlimited paid time off.
  • Company holidays.
  • Quarterly mental health days.
  • Medical, dental, and vision coverage.
  • Parental leave.
  • Employee Stock Purchase Program.
  • 401(k) benefits with an employer match.
  • Team offsite retreats.
  • Flexible, remote work approach.
  • Reasonable accommodations for qualified individuals with disabilities and disabled veterans.

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