hims & hers
hims & hers
hims & hers ir digitāla veselības aprūpes platforma, kas tiešsaistes aprūpes procesā savieno pacientus ar licencētiem veselības aprūpes speciālistiem. Tās pakalpojumi ietver seksuālo veselību, svara kontroli, matu augšanas atjaunošanu, garīgo veselību un ādas kopšanu, kā arī personalizētus ārstēšanas plānus, kuros var būt iekļauti recepšu medikamenti. Uzņēmums apkalpo pacientus visā Amerikas Savienoto Valstu teritorijā un cenšas padarīt aprūpi pieejamāku, piedāvājot pārskatāmas cenas, diskrētu piegādi un licencētu pakalpojumu sniedzēju atbalstu. Tā darbība apvieno veselības aprūpi, tehnoloģijas, konsultācijas un mārketingu, izstrādājot tiešsaistes pieredzi cilvēkiem, kuri vēlas saņemt ārstēšanu atbilstoši savām vajadzībām.

Director of Brand Strategy

Lead integrated brand campaigns and shape creative strategy for Hims & Hers, a personalized healthcare and wellness platform. Build brand frameworks that strengthen consumer understanding and support business results.

Apraksts

  • Shape brand personality, positioning, and messaging across Hims & Hers brands.
  • Develop channel strategies and briefs for integrated brand campaigns.
  • Review cross-functional channel briefs to maintain creative consistency during launches.
  • Assess the consumer journey and identify opportunities to improve it.
  • Clarify the value proposition and create engaging, brand-led consumer experiences.
  • Guide creative development with cross-functional teams, agencies, and vendors.
  • Give actionable feedback to keep creative work aligned with brand objectives.

Prasības

  • Bring 10–15 years of experience in creative and brand strategy.
  • Show a record of building and growing brands through creative storytelling.
  • Understand channel best practices across online and offline consumer touchpoints.
  • Ideally, have experience both on the brand side and in an agency or in-house setting.
  • Ideally, bring experience with healthcare, wellness, or direct-to-consumer brands.
  • Have deep expertise working with market research teams to uncover meaningful insights.
  • Be comfortable working in a fast-growing environment with shifting priorities.
  • Bring excellent storytelling, communication, and stakeholder management skills.
  • Be legally authorized to work in the United States for any employer without restriction.
  • Be able to work in the United States; the application asks whether immigration sponsorship may be required.

Priekšrocības

  • Equity compensation.
  • Unlimited paid time off.
  • Company holidays.
  • Quarterly mental health days.
  • Medical, dental, and vision coverage.
  • Parental leave.
  • Employee Stock Purchase Program.
  • 401(k) benefits with an employer match.
  • Team offsite retreats.
  • Flexible, remote work approach.
  • Reasonable accommodations for qualified individuals with disabilities and disabled veterans.

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