Dodge Construction Network
Dodge Construction Network
Dodge Construction Network nodrošina būvniecības tirgus informāciju un digitālus rīkus būvuzņēmējiem, arhitektiem, inženieriem, ražotājiem un piegādātājiem. Tās SaaS platformas apvieno projektu katalogus, plānus un specifikācijas, informāciju par produktiem un ražotājiem, BIM objektus, pārbaudītus RFP un RFQ potenciālo klientu piesaistes piedāvājumus, prognozes, analītiku un konsultāciju pakalpojumus. Uzņēmums palīdz noteikt iespējas, pārvaldīt piedāvājumus un veidot kontaktus ar lēmumu pieņēmējiem komerciālās un dzīvojamo ēku būvniecības tirgos.

Remote Marketing Operations Analyst

Improve campaign execution, attribution, and marketing technology at Dodge Construction Network. Build dashboards, refine lead lifecycle processes, and support data-driven marketing in the construction industry.

Apraksts

  • Guide data-informed decisions across marketing operations
  • Improve campaign delivery, attribution accuracy, and capacity for growth
  • Work with marketing, sales, and IT to assess and improve demand generation, lifecycle marketing, and digital performance processes
  • Coordinate with marketing and sales stakeholders to maintain reliable data, tracking, and system alignment
  • Create dashboards and reports that support marketing analysis, data quality, and platform oversight
  • Document workflows and governance practices for campaign delivery and lead management
  • Work with demand generation and lifecycle teams on lead routing, segmentation, scoring, and A/B tests
  • Track and report platform performance, system errors, and integration issues
  • Handle troubleshooting and quality checks
  • Report to the Senior Director of Revenue Operations and Analytics
  • Travel approximately 10%

Prasības

  • Applicants must reside in the continental United States
  • Must be legally authorized to work in the United States without requiring employment visa sponsorship now or in the future
  • Bachelor’s degree in a related discipline, or equivalent education and work experience
  • At least four years of experience in marketing operations, marketing technology, or a related area
  • Practical experience using Pardot (Account Engagement) for marketing automation, nurture flows, and lead lifecycle tracking
  • Practical experience updating WordPress websites, managing plugins, and optimizing performance
  • Proficiency with WordPress CMS, Salesforce Pardot, GA4, GTM, Unbounce, Ongage, Eventbrite, ON24, Adobe Creative Cloud, and Hive
  • Familiarity with tagging, tracking, UTM frameworks, Google Tag Manager, and GA4
  • Experience supporting lead routing and scoring, lifecycle management, attribution modeling, and campaign analytics
  • Strong technical aptitude and project management abilities
  • Ability to turn marketing needs into system solutions
  • Clear communicator who can collaborate across teams and train others to use tools
  • Preferred: practical knowledge of Salesforce standard and custom objects, reports, dashboards, list views, and reporting schemas
  • Preferred: strong Excel skills, including lookups, pivot tables, and basic modeling
  • Preferred: experience creating or maintaining dashboards in Tableau, QuickSight, or comparable business intelligence tools
  • Preferred: experience using prompt engineering with large language models (LLMs) for data-driven analysis
  • Preferred: meticulous attention to detail and strong documentation practices
  • Preferred: ability to handle requests from multiple stakeholders and prioritize competing daily demands
  • Background check required following a conditional job offer

Priekšrocības

  • Competitive market-based pay
  • Comprehensive benefits package
  • Uncapped variable incentives or an annual discretionary performance bonus, depending on the role
  • Reasonable accommodations or assistance with the online application
  • Equal employment opportunity

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