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Kepak Group
Kepak Group
1 001 – 5 000 Darbuotojai
Kvalifikuoto darbuotojo vizos rėmėjasMaistas ir gėrimaiŽemės ūkis
Kepak Group is an Irish food company supplying international markets with beef, lamb and pork products, foodservice solutions, and convenience foods. Drawing on more than 50 years of meat craft, the company develops food brands and tailored products for retail and foodservice customers. Kepak works with a network of livestock producers on agricultural sustainability projects and has invested in modern production facilities to support its operations. Its work spans food manufacturing, agriculture, and foodservice.
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Darbai įmonėje

Hybrid Brand Manager, Sandwich Category

Lead sandwich-category growth, private-label strategy and product innovation at Kepak Foods. Develop customer propositions, commercial cases and go-to-market plans.

GBJungtinė KaralystėHibridinisVisas etatasVidutinis lygisVyresnysis specialistasPrivaloma Kalba: anglųPrekės ženklo vadovas

Aprašymas

  • Set the strategic direction for the sandwich category across retail, convenience, foodservice, travel, workplace and emerging channels.
  • Create and deliver strategies to grow the category.
  • Identify market trends, consumer behaviour and commercial opportunities.
  • Develop customer propositions and sell-in presentations.
  • Build innovation pipelines with the NPD and Category teams.
  • Find new routes to market and improve commercial performance.
  • Set long-term plans for category growth.
  • Spot private-label gaps and emerging customer needs.
  • Create insight-led propositions for current and prospective customers.
  • Contribute to tenders, pitches and range reviews.
  • Develop innovation ideas in response to customer needs.
  • Take new brand concepts from initial idea through launch.
  • Prepare business cases and commercial recommendations.
  • Lead proposition development, positioning and launch strategies.
  • Test and refine concepts using consumer insight.
  • Report to the Consumer Foods Marketing Controller.

Reikalavimai

  • At least three years of experience in brand management, innovation, commercial marketing or a comparable FMCG role.
  • A proven record of achieving measurable commercial growth.
  • Sound knowledge of brand strategy, positioning, consumer insight, innovation and activation.
  • Commercial confidence and experience with revenue, volume, margin, pricing, distribution and business cases.
  • Experience developing and launching products or customer propositions.
  • Strong analytical skills and the ability to turn complex market and performance data into clear actions.

Privalumai

  • Company pension.
  • Support for further education.
  • Bike to Work Scheme.
  • Long-service awards.
  • GroceryAid Employee Assistance Programme, with mental health and wellbeing support, family and relationship advice, debt management, return-to-work support and counselling for colleagues and their families.
  • Corporate gym membership at Ribby Hall Village.
  • BUPA Cash Plan at no charge.

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