Octopus Energy
Octopus Energy
Octopus Energy is a UK-based energy company focused on smart tariffs, renewable energy solutions, and services for customers using smart meters, solar power, and electric vehicles. Its offering combines energy supply with technology designed to help households manage consumption and costs, while its investment activity supports renewable energy generation. The company has expanded its operations internationally across Germany, Spain, France, Italy, Japan, New Zealand, and the United States.

Social Media Specialist – Valencia (Hybrid)

Lead social media strategy, campaigns, influencer marketing, and partnerships for Octopus Energy. Turn customer experiences and community stories into engaging content that supports renewable energy.

Description

  • Set Octopus Energy’s social media strategy, channel roles, and communication territories.
  • Translate business and brand goals into social campaigns and activations with influencers and partners.
  • Collaborate with Content and other internal teams from concept through delivery.
  • Own influencer marketing strategy, including research, selection, negotiation, briefing, and performance tracking.
  • Turn real customer experiences into stories and content that showcase the Octopus community.
  • Bring sponsorships, festivals, events, and partnerships to life across social channels.
  • Protect Octopus’s social voice and define response standards and tone with the Customer team.
  • Monitor conversations about the brand, energy, and the wider sector to uncover opportunities.

Requirements

  • At least five years of experience in social media strategy and digital campaigns, gained in-house or at an agency.
  • Strong storytelling skills and the ability to turn business objectives into compelling narratives.
  • A strong interest in brands and positioning.
  • A clear customer-first mindset.
  • Confidence proposing original ideas and taking well-judged risks.
  • A collaborative, curious approach with a willingness to learn.
  • Advanced English proficiency.
  • Experience with consumer, technology, energy, or sustainability brands is a plus.
  • Experience using Metricool, Brandwatch, or CapCut is a plus.
  • Experience covering events, sponsorships, or brand activations on social media is a plus.

Benefits

  • Octopus Energy share options.
  • Breakfast and fresh fruit at the office.
  • Flexible compensation options, including meals, transport, childcare, and health insurance.
  • Support toward purchasing an electric vehicle.
  • Pension plan.
  • Product training and professional development.
  • A dynamic, approachable, and enjoyable work environment.
  • Team experiences including Family Dinner and other events.
  • Flexibility and support for work-life balance.
  • A workplace where you can be yourself and continue developing professionally.

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