BETC
BETC
501 – 1,000 Employees
ConsultingMarketingMedia
BETC is a global advertising and creative agency based in Greater Paris, working across brand strategy, communication, content, and design. Founded in 1994, the agency develops campaigns and creative work across media including music, film, and design. Its international recognition includes honors from Adweek, Cannes Lions, and the Clio Awards, as well as a leading position in the WARC Creative 100. BETC brings together a large, multidisciplinary team focused on building distinctive brands through collaboration and creative thinking.

Editorial Content Assistant Intern (Hybrid, France)

Join BETC Fullsix as a digital editorial intern supporting content production, SEO/GEO recommendations, and research into AI-driven search behavior.

Description

  • Support the planning, production, and tracking of digital content
  • Draft briefs for copywriters and AI-assisted production tools
  • Review, refine, and adapt existing content
  • Research editorial trends and competitor activity
  • Analyze brand content, topics, and related search intent
  • Help develop SEO and GEO recommendations that strengthen visibility across search engines and generative AI tools
  • Track changes in SEO, GEO, and AI-related user behavior
  • Contribute, where relevant, to editorial guidelines, tone of voice, information architecture, brand storytelling, and content formats

Requirements

  • Currently pursuing a Bachelor’s or Master’s degree in communications, marketing, journalism, humanities, business, literature, or digital studies
  • Demonstrated excellence in writing
  • Able to research, analyze, and summarize information effectively
  • Strong confidence with digital tools and platforms
  • Interest in brands, media, and evolving search behaviors
  • Comfortable working with generative AI tools
  • Highly organized, attentive to detail, and capable of managing multiple topics at once

Benefits

  • Early access to events at Les Magasins Généraux, including exhibitions and sales
  • Access to BETC’s gym for €16.50 per month without a long-term commitment
  • Two restaurants serving responsible dining options and featuring different guest chefs each week
  • A training program tailored to your development
  • Two remote-work days per week
  • Five to six additional paid days off (RTM, or “Well-Deserved Rest”) for internships lasting more than five months
  • Reimbursement of 75% of public transportation costs and 100% of a Vélib’ subscription

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