Social Scout Email Marketing
Social Scout Email Marketing
51 – 200 Employees
B2BeCommerceMarketing
Social Scout Email Marketing is an email and SMS marketing agency serving e-commerce brands through Klaviyo-focused retention programs. Its work spans lifecycle strategy, copywriting, mobile-first creative, automated flows, campaign execution, list growth, deliverability, testing, segmentation, and performance reporting. The agency supports clients as an extension of their in-house team, providing either ongoing account management or focused one-time builds for brands seeking a more structured approach to customer retention and repeat revenue.

Creative Strategist, Meta Ads — Social Scout (Remote, Spain)

Lead high-volume Meta advertising creative for Social Scout, an eCommerce retention agency. Develop B2B campaigns supporting email, SMS, CRO, and webpage design services.

Description

  • Develop, script, launch, and scale high-converting B2B advertising campaigns for Social Scout.
  • Produce 60 ad concepts or variations each week through modular creative testing frameworks.
  • Write messaging, hooks, angles, calls to action, and visual concepts for Meta campaigns.
  • Use founder footage, client interviews, B-roll, and other media to brief video editors.
  • Find and coordinate external UGC creators and B2B actors when needed.
  • Upload, configure, and launch campaigns through Meta Ads Manager.
  • Maintain accurate naming conventions, headlines, primary text, and campaign configurations.
  • Measure Hook Rate, Hold Rate, CTR, CPL, and downstream campaign performance.
  • Refine successful creative angles and remove assets that underperform.
  • Align advertising messages with email marketing, CRO, webpage design, landing pages, and nurture flows.
  • Own Meta creative strategy and adapt successful formats for LinkedIn and Google.
  • Manage the internal client acquisition pipeline while supporting growth across Social Scout’s email, SMS, CRO, and webpage design services.

Requirements

  • Must be engaged and paid as a contractor.
  • Fluent written and spoken English is required.
  • Must overlap for at least five hours with the 9:00 AM–5:00 PM EST workday.
  • At least two years of hands-on experience as a Performance Creative Strategist with a strong focus on Meta Ads.
  • Demonstrated ability to write short-form video, Reels/UGC, and static-creative scripts and concepts that generate direct-response conversions.
  • Background working in high-volume creative testing environments.
  • Ability to organize asset pipelines and provide efficient briefs to video editors.
  • Practical proficiency with Meta Ads Manager, including campaign creation, ad uploads, ad copy implementation, and metric monitoring.
  • Strong understanding of Hook Rate, Hold Rate, and CTR as measures of creative performance.
  • Highly organized management of raw footage libraries, creator briefs, and editing queues.
  • Portfolio showing Meta ad creatives that you scripted, briefed, or produced, including short-form video/UGC and static assets.
  • Experience writing direct-response Meta ad copy or video scripts for B2B or complex-offer audiences.

Benefits

  • Work fully remotely.
  • Work a full-time, 40-hour week.
  • Pursue career growth within the expanding paid social department.
  • Use dedicated studio footage, client interviews, and in-house video editing support.
  • Join a collaborative and supportive work culture.
  • Help shape and lead paid social expansion across LinkedIn, Google, and CRO services.

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