ProfitPath
ProfitPath
ProfitPath यूरोपीय मार्केटप्लेस पर ऑनलाइन आर्बिट्रेज, रिटेल आर्बिट्रेज और थोक सोर्सिंग रणनीतियों का उपयोग करने वाले Amazon विक्रेताओं के लिए एक SaaS प्लेटफ़ॉर्म है। इसके टूल ऑनलाइन रिटेलरों को स्कैन करके, थोक सूचियों का विश्लेषण करके, विभिन्न मार्केटप्लेस की तुलना करके, कीमतों और प्रतिस्पर्धियों पर नज़र रखकर तथा FBA शुल्क, शिपिंग और VAT के बाद लाभप्रदता का अनुमान लगाकर विक्रेताओं को उत्पाद खोजने और उनका मूल्यांकन करने में मदद करते हैं। यह प्लेटफ़ॉर्म उत्पाद और इन्वेंटरी ट्रैकिंग, एनालिटिक्स, Amazon-to-Amazon और रिवर्स सर्च, तथा पाठ्यक्रमों, मेंटरशिप और Discord समुदाय के माध्यम से विक्रेता शिक्षा की सुविधा भी देता है।

Senior Growth Marketing Lead at ProfitPath

Lead growth for ProfitPath’s Amazon sourcing platform by shaping marketing strategy, optimizing the full funnel, managing paid social, and driving data-informed expansion.

विवरण

  • Own and deliver ProfitPath’s complete marketing strategy, spanning paid advertising, organic content, and landing pages
  • Manage the full customer funnel across acquisition, activation, and retention
  • Plan, launch, and optimize performance-focused campaigns on Meta, Google, and LinkedIn
  • Create and consistently execute a structured content strategy
  • Measure marketing performance, analyze results, and improve programs through testing and data
  • Partner directly with the founders to define and deliver growth objectives

आवश्यकताएँ

  • Demonstrated experience developing marketing strategies, preferably within a startup or scale-up
  • Excellent copywriting ability across LinkedIn content, advertising, and landing pages
  • Hands-on experience with paid social and performance marketing on Meta, Google, and LinkedIn
  • Ability to create and methodically deliver a content strategy
  • Use performance data to identify what works and continuously refine campaigns
  • Working knowledge of SEO and the fundamentals of organic traffic acquisition
  • Experience in e-commerce, Amazon FBA, or SaaS is advantageous
  • Familiarity with tools such as Google Analytics, Plausible, Ahrefs, or HubSpot is advantageous
  • Experience with video content or YouTube strategy is advantageous
  • German and English multilingual marketing experience is advantageous
  • Background in affiliate or influencer marketing is advantageous
  • Approach growth through complete funnels rather than isolated campaigns
  • Strong in both written communication and performance analysis
  • Regularly use AI tools for copywriting, ideation, and operational scale
  • Motivated to build from the ground up and help define the ProfitPath brand
  • Self-directed learner interested in testing new channels, formats, and growth approaches

लाभ

  • New, comfortable office located in Cologne’s Sülz district
  • Work directly with the founders through short communication paths and quick decisions
  • Take full ownership of the marketing function
  • Receive budget and autonomy to test and scale acquisition channels
  • 30 days of annual leave
  • Latest MacBook Pro plus the equipment required for your work
  • €1,200 budget for remote-work needs
  • Urban Sports membership
  • Co-working space membership
  • Twice-yearly team retreats
  • A team that uses AI as a core part of its daily workflow

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