Omnicom
Omnicom
Omnicom एक वैश्विक मार्केटिंग और कॉर्पोरेट संचार समूह है, जो विभिन्न उद्योगों के ब्रांडों और संगठनों को सेवाएँ प्रदान करता है। इसके एजेंसी नेटवर्क विज्ञापन, मीडिया योजना और खरीद, डिजिटल मार्केटिंग, जनसंपर्क और एकीकृत संचार में विशेषज्ञता को एक साथ लाते हैं। Omnicom की टीमें ब्रांडों को मजबूत बनाने, दर्शकों से जुड़ने और ग्राहक सहभागिता को बढ़ावा देने के लिए रचनात्मक, रणनीतिक और मीडिया कार्यक्रम विकसित करती हैं। नौकरी के अवसर इसके नेटवर्क में शामिल मार्केटिंग और मीडिया क्षेत्रों में हो सकते हैं।

Director of Business Analytics - Boston Hybrid

Lead business analytics for Omnicom agencies by turning audience, market, sales, and campaign data into strategic insights. Translate complex analysis into recommendations that support media and marketing decisions.

विवरण

  • Lead independent business analytics work and manage projects with moderate risk and complexity
  • Deliver data-driven insights for business, media, and marketing decisions
  • Partner with sales, planning, and account teams to turn complex datasets into practical recommendations
  • Examine audience behavior, demographics, market conditions, campaign outcomes, and performance measures
  • Spot emerging trends, growth opportunities, and areas for improvement
  • Develop insight reports and evaluations to measure campaign effectiveness and project future performance
  • Oversee analytics tools, systems, and methodologies that transform raw data into recommendations aligned with client and organizational goals
  • Coach junior team members or lead projects through successful execution and delivery

आवश्यकताएँ

  • Demonstrated problem-solving ability
  • Ability to derive data-driven insights from audience, market, sales, and campaign performance data
  • Skill in converting complex datasets into actionable insights
  • Experience analyzing audience behavior, demographics, market conditions, campaign results, and performance metrics
  • Ability to create insight reports and evaluations
  • Ability to forecast performance and inform strategic decisions
  • Experience using and managing analytics tools, systems, and methodologies
  • Ability to mentor junior employees or manage projects
  • Availability to work in the office at least three days per week, unless additional in-office attendance is required

लाभ

  • Equal employment opportunity protections
  • Workplace guidance covering office attendance and agency or manager expectations

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