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Omnicom
Omnicom
MedijiTrženje
Omnicom je globalna skupina za trženje in korporativno komuniciranje, ki ponuja storitve blagovnim znamkam in organizacijam iz različnih panog. Njena mreža agencij združuje strokovno znanje s področij oglaševanja, načrtovanja in zakupa medijev, digitalnega trženja, odnosov z javnostmi ter integriranega komuniciranja. Ekipe družbe Omnicom razvijajo kreativne, strateške in medijske programe, namenjene krepitvi blagovnih znamk, povezovanju z občinstvom ter podpori sodelovanju strank. Zaposlitvene priložnosti lahko zajemajo področja trženja in medijev, ki jih predstavlja njena mreža.
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Delovna mesta v podjetju

Marketing Technology Manager – New York Hybrid

Lead marketing technology strategy for Omnicom advertising clients, spanning tracking, customer data platforms, attribution, and ad technology. Audit data stacks, deliver resilient measurement implementations, and support personalized multichannel media campaigns.

USZdružene države AmerikeNYNew YorkTXTeksas
50.000 $ – 95.000 $ / leto
HibridnoPolni delovni časSrednja ravenSeniorZahtevani Jezik: angleščinaPodatkovni znanstvenik
BigQuery

Opis

  • Lead marketing technology strategy, implementation, and troubleshooting across multiple client accounts
  • Audit new clients’ tracking infrastructure and identify technical gaps
  • Create implementation plans for Google Tag Manager, Google Analytics 4, and customer data streams
  • Deploy server-side Google Tag Manager and Conversions API integrations for Meta, Google, and TikTok
  • Configure Customer Data Platforms to unify first-party data and create audience segments
  • Distribute unified audience groups to multichannel activation platforms
  • Work with creative and programmatic media teams on Dynamic Creative Optimization campaigns
  • Build data feeds and decisioning systems that support DCO campaigns
  • Partner with account directors on technical Statements of Work and implementation-hour estimates
  • Act as the technical subject matter expert in new business pitches
  • Translate technical needs for account teams and present technical solutions to brand stakeholders

Zahteve

  • Strong command of cross-domain tracking, custom data layers, server-side tagging architectures, and GA4-to-BigQuery configurations
  • Practical experience deploying direct or gateway-based server-side marketing APIs
  • Experience administering multi-tenant or enterprise Customer Data Platforms such as Segment, Tealium, or ActionIQ
  • Expertise with ad servers and dynamic creative platforms including Innovid, Flashtalking, or Google Campaign Manager 360
  • At least four years of experience in a digital media, programmatic, or full-service advertising agency
  • Strong executive presence and communication skills
  • Ability to explain data schemas, cookie deprecation, and tracking code to non-technical brand managers
  • Ability to coordinate deliverables across four to eight active client accounts under tight media launch deadlines

Ugodnosti

  • Hybrid work arrangement
  • Minimum three days per week in the office unless additional in-office attendance is required
  • Equal employment opportunity

Sorodna delovna mesta