S
Search Atlas
51 – 200 Zaposleni
SaaSSvetovanjeTrženje
Search Atlas develops an AI-powered SaaS platform for agencies and marketers managing search campaigns. Its tools combine agentic AI with SEO auditing, technical fixes, content generation, Google Ads automation, Google Business Profile management, local SEO, link building, and tracking how brands appear in large language models. The platform also provides white-label dashboards, reporting, and managed services for agencies and enterprise teams.

Head of Marketing

Lead AI-driven growth, revenue, and lifecycle marketing for Search Atlas’s agentic marketing platform. Build marketing agents and guide a lean, hands-on team.

Opis

  • Build AI agents and automations for advertising, reporting, content, and lifecycle marketing.
  • Assign an owner to each agent or automation and measure its impact on savings or revenue.
  • Expand creative production with a lean team augmented by AI.
  • Use Search Atlas’s platform as the primary testing environment.
  • Set marketing strategy and priorities across growth, paid, affiliate, lifecycle, web, content, and product marketing.
  • Define marketing OKRs and report performance to the CEO.
  • Manage CAC, payback, trial volume, and overall marketing efficiency.
  • Contribute directly to campaigns, messaging, and creative work.
  • Turn the founders’ ideas into actionable plans.
  • Keep measurement accurate across GA4, HubSpot, Stripe, and advertising platforms.
  • Lead conversion rate optimization, including the testing backlog, priorities, and results.
  • Partner with product and engineering to improve registration, onboarding, and checkout.
  • Direct lifecycle strategy and maintain accurate data between the app and HubSpot, including trial, win-back, and upsell journeys.
  • Help shape the messaging and terminology for the agentic marketing category.
  • Produce original research, reports, and thought leadership.
  • Keep brand messaging consistent across the website, social media, PR, and other channels.
  • Set team priorities, ensure accountability, and give regular feedback.
  • Fill open roles and make staffing decisions related to performance.

Zahteve

  • At least 7 years of marketing experience.
  • At least 3 years leading a marketing team.
  • Experience building AI agents or automations that perform practical marketing work, with readiness to demonstrate them.
  • Accountability for pipeline and revenue targets.
  • Experience owning CAC and payback targets.
  • Experience running a conversion rate optimization program.
  • Experience owning lifecycle marketing, including trial, win-back, and upsell journeys.
  • Hands-on experience with GA4, HubSpot, and Stripe.
  • Experience managing marketers across multiple disciplines.
  • Able to set strategy while also doing hands-on work as a player-coach.
  • B2B SaaS experience.
  • Paid social creative experience is preferred.
  • Marketing technology or agentic AI platform experience is preferred.
  • Experience defining or launching a new market category is preferred.
  • Experience building an influencer or affiliate program is preferred.

Ugodnosti

  • 15 days of paid time off.
  • Christmas Day and New Year’s Day off with pay.

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