HOOK
HOOK
HOOK este o agenție de publicitate creativă fondată în 2005, care oferă servicii clienților din domeniile alimentației și băuturilor, sănătății și ospitalității. Activitatea sa acoperă strategia de brand, designul de logo, dezvoltarea campaniilor, publicitatea digitală, planificarea media și strategia pentru rețelele sociale. Agenția combină o abordare agilă și practică cu capabilitățile unei rețele mai ample, folosind un proces creativ riguros pentru a dezvolta proiecte de branding și marketing care atrag atenția. Ad Age a desemnat HOOK Agenția Mică a Anului pentru regiunea de sud-est.

Senior Sports Copywriter (US Remote)

Senior copywriter role focused on sports, brand messaging, and direct-response campaigns for HOOK, a creative content agency. The position leads concepts, client presentations, production copy, and mentorship for junior creatives.

Descriere

  • Develop brand messaging and thematic concepts across media, formats, and campaign types, with an emphasis on direct-response copywriting.
  • Lead strategic concept development, pitching, and delivery of creative messaging.
  • Present campaign messaging to clients and guide refinement discussions.
  • Partner with producers to deliver accurate, on-time copy that meets brand and client standards.
  • Work with motion and design teams to adapt concepts for required formats and media.
  • Track creative-industry trends and standards, particularly in narrative tone and ideation.
  • Evaluate AI tools for messaging, ideation, and client-work applications.
  • Mentor and support junior members of the creative team.
  • Contribute to creative problem-solving, process improvements, brief synthesis, and broader work development.
  • Manage projects from research and pitching through delivery while balancing hands-on writing with creative leadership.

Cerințe

  • Experience in an agency or equivalent copywriting environment serving national or global brands.
  • Some experience writing about technology and product features.
  • Interest in sports and broadcast entertainment.
  • Ability to present with a conversational, experienced demeanor.
  • Strong portfolio demonstrating work on complex marketing objectives.
  • Collaborative approach with effective communication across workstreams.
  • Proactive mindset for resolving client challenges and advancing projects.
  • Resume and statement of interest are required.
  • Must work from within the United States.
  • Candidates in the Tier 4 market band are not currently being considered.

Beneficii

  • Health insurance coverage.
  • Dental insurance coverage.
  • 401(k) matching.
  • Paid vacation.
  • Paid holidays.
  • Remote-first work with a work-from-anywhere approach within the United States.
  • Equity and compensation transparency.
  • A consistent 10-level advancement framework across disciplines and departments.

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