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Independence Dental Services
Independence Dental Services
201 – 500 Angajați
Asistență medicalăConsultanțăMarketing
Independence Dental Services este o companie de consultanță și marketing în domeniul sănătății, care colaborează cu proprietarii de cabinete stomatologice oferind o alternativă la modelul tradițional al organizațiilor de sprijin pentru cabinete dentare. Echipa sa oferă, opțional, servicii administrative și de dezvoltare, inclusiv marketing, fluxuri de lucru digitale, gestionarea ciclului veniturilor, salarizare, finanțarea pacienților, negocieri cu organizațiile PPO, stabilirea prețurilor de laborator, instruire și recrutare. Parteneriatele sunt adaptate fiecărui cabinet, iar sprijinul este conceput să îi ajute pe proprietari să crească valoarea acestuia, păstrând controlul asupra mărcii, personalului, sistemelor și deciziilor clinice și operaționale. Compania nu percepe comisioane tradiționale de management.
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Remote Director of Marketing and Growth

Lead profitable new-patient growth for Independence Dental Services and its partner practices. Oversee marketing strategy, budgets, ROI, digital channels, and AI-enabled tools.

USStatele Unite ale AmericiiTXTexasRemoteNormă întreagăLiderLimbă Obligatorie: englezăDirector de marketing

Descriere

  • Shape marketing strategies and growth campaigns for the corporate team and dental practices.
  • Manage annual and monthly budgets, reallocating spend to meet practice needs and improve returns.
  • Analyze market and competitor research to identify audiences and new-patient opportunities.
  • Track acquisition costs, lead conversion, appointments, collections, ROI, and gross-margin impact.
  • Work with Finance and Operations to validate results and translate findings into practical actions.
  • Oversee practice websites, SEO, paid search, Google Business Profiles, and social media to attract and convert patients.
  • Ensure agencies and vendors meet expectations for deliverables, spending, and results.
  • Advise practices on marketing performance and work with operations leaders to address call handling, scheduling, capacity, and follow-up barriers.
  • Present recommendations to leadership and train corporate and practice teams.
  • Help deliver trade shows, industry events, and corporate events.
  • Evaluate AI, automation, and emerging marketing tools, measuring their business value.
  • Collaborate with executives, partner dentists, and operations leaders.

Cerințe

  • At least 10 years of marketing experience.
  • A record of driving profitable, data-supported growth.
  • Strong grasp of marketing economics, including ROI, acquisition costs, and gross margin.
  • Practical experience with Google Ads, SEO, analytics platforms, and Google Workspace.
  • Experience applying AI tools to improve marketing efficiency and decision-making.
  • Ability to influence dentists, executives, and vendors without direct authority.
  • Bachelor’s degree in Marketing, Communications, or a related discipline, or equivalent experience.
  • Dental, healthcare, or multi-location services experience is preferred.
  • The role involves extended periods of computer work.

Beneficii

  • Remote work arrangement.
  • Up to 35% travel.
  • Full-time employment.

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