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Maker Lab
Maker Lab
51 – 200 Angajați
ConsultanțăLogisticăMarketing
Maker Lab este o companie de consultanță și marketing care ajută brandurile să își dezvolte capacități interne mai solide prin echipe integrate și servicii de studio la cerere. Activitatea sa reunește talente globale, verificate în prealabil —inclusiv creatori de conținut și strategi pentru rețelele sociale— potrivite nevoilor clienților cu ajutorul inteligenței artificiale. Maker Lab se concentrează pe construirea brandurilor cu prioritate pentru rețelele sociale, pe tendințele culturale și pe conținutul hiperlocal, cu echipe care sprijină livrarea colaborativă în contexte de consultanță, marketing și logistică.
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Locurile de muncă ale companiei

Performance Marketing Manager (Remote, India)

Lead Maker Lab’s Direct Response program for technology and e-commerce clients, overseeing media investment, forecasting, experimentation, pacing, and performance reporting across multiple markets.

INIndiaRemoteContractNivel mediuSeniorLimbă Obligatorie: englezăMarketing de performanță

Descriere

  • Turn product strategies into clear, actionable media briefs
  • Coordinate agency activation and operations teams to deliver campaigns accurately
  • Build and manage multi-channel traffic and conversion forecasts
  • Track investment pacing in real time and resolve anomalies or optimisation opportunities
  • Monitor GStore inventory and identify potential stockout risks
  • Lead the Learning Agenda roadmap
  • Partner with agencies on A/B tests, experiments, and creative updates
  • Record test outcomes and apply insights to the broader strategy
  • Bring together complex performance data from across the digital ecosystem
  • Develop data-led interpretations of traffic and sales results
  • Create recurring Direct Response reports for leadership and cross-functional teams
  • Share actionable insights and strategic recommendations
  • Set implementation approaches and delivery timelines for strategic initiatives
  • Align product, marketing, and sales stakeholders
  • Maintain compliance with internal policies, privacy regulations, and brand safety standards

Cerințe

  • Bachelor’s degree or equivalent professional experience
  • At least six years of experience in performance marketing or paid media operations, with demonstrated success generating bottom-of-funnel sales or activations
  • Practical experience buying performance media, or closely overseeing buying, across Google Ads Search, Display, and YouTube
  • Experience creating and running structured learning agendas that include A/B and incrementality testing
  • Advanced Google Sheets or Excel skills, including turning unprocessed data into clear performance narratives
  • Demonstrated expertise forecasting and pacing budgets for high-spend accounts
  • Experience briefing media agencies and holding partners accountable for KPIs and spend pacing
  • Background in consumer electronics or high-volume e-commerce
  • Expert knowledge of full-stack media platforms
  • Familiarity with analytics and visualisation tools used to create automated performance dashboards
  • Experience managing media activity across multiple markets
  • Outstanding spoken and written English communication and presentation skills
  • Availability to work in an APAC-aligned schedule beginning at 5:30 a.m. IST

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