immocloud GmbH
immocloud GmbH
1 – 10 Angajați
B2BImobiliareSaaS
immocloud GmbH dezvoltă software de administrare a proprietăților pentru proprietari, investitori imobiliari și administratori de proprietăți. Platforma sa reunește gestionarea chiriilor și a finanțelor, stocarea documentelor și comunicarea digitală și include o aplicație mobilă pentru gestionarea fluxurilor de lucru imobiliare. Instrumentele SaaS ale companiei sunt concepute pentru a înlocui foile de calcul și evidențele pe hârtie cu o abordare digitală mai organizată a administrării proprietăților.

Marketing Manager, Newsletter, Website and Content

Own website, newsletter and content marketing at immocloud, an online property management platform. The role spans organic channels, webinars, SEO, analytics and social media.

Descriere

  • Manage the website and magazine by improving articles, creating landing pages, expanding FAQs and applying SEO recommendations.
  • Work independently in WordPress and set priorities.
  • Plan the newsletter calendar, produce and send newsletters, and assess their performance.
  • Coordinate newsletter content with the Team Lead and manage day-to-day execution.
  • Run webinars from invitations and registration pages through content reuse and follow-up.
  • Gradually assume responsibility for coordinating with partners.
  • Track content performance in Search Console and Google Analytics.
  • Create custom dashboards and use their findings to guide on-page improvements.
  • Manage organic social channels, including Instagram and the company LinkedIn page, with the Team Lead.
  • Plan topics, write posts, create assets and publish consistently.
  • Develop ad creatives in coordination with Performance Marketing.
  • Maintain Canva templates and design components for Sales, Support and Product.
  • Report to the Team Lead for brand, product communications and events.

Cerințe

  • Bring three to five years of experience in online marketing or content.
  • Have experience with newsletter platforms such as Mailchimp or Brevo, including setting up automations.
  • Use WordPress confidently to create posts and pages, configure metadata and maintain a well-organized site structure.
  • Know SEO fundamentals and have used tools such as SISTRIX.
  • Be able to interpret Search Console and Google Analytics data and build dashboards.
  • SQL is not required, but a strong interest in numbers and data is essential.
  • Plan work systematically and maintain a dependable publishing schedule.
  • Use AI tools such as Claude and ChatGPT confidently in day-to-day work, with a systematic approach.
  • Be self-directed, prioritize effectively and keep multiple topics on track.
  • Be fluent in written and spoken German at C2 level.
  • Preferred: Confidently use Instagram, LinkedIn or YouTube.
  • Preferred: Have Canva experience and a strong eye for appealing design.
  • Preferred: Have experience with B2B software or the real estate sector.

Beneficii

  • Hybrid work split between the Düsseldorf office and home, with at least three days per week on-site.
  • A modern office with excellent public transport connections.
  • 30 days of annual leave.
  • Fair compensation.
  • Ownership of your channels, decision-making authority and short approval cycles after onboarding.
  • Increasing responsibility paired with the freedom to make decisions.
  • Clear agreements and regular feedback.
  • A small team with direct communication and close contact with Product, Sales and Support.
  • Regular team events and a collaborative working culture.

Locuri de muncă similare