Lorenz und Fuchs
Lorenz und Fuchs
Lorenz und Fuchs este o agenție digitală care oferă servicii firmelor de avocatură și furnizorilor de servicii juridice, inclusiv design web, branding, SEO, marketing bazat pe performanță și conținut juridic. Fondată în 2012, agenția combină dezvoltarea de site-uri, optimizarea căutărilor cu ajutorul inteligenței artificiale, campanii Google Ads și strategii de atragere a clienților pentru a ajuta companiile juridice să își consolideze prezența online și să atragă mandate calificate. Echipa sa operează din Kiel și Speyer, oferind servicii de consultanță și marketing B2B.

Freelance SEO and GEO Consultant – Remote Contract

Freelance SEO and GEO Consultant supporting a German digital agency that serves law firms. Improve WordPress websites, search rankings, and visibility across AI search platforms.

Descriere

  • Research keywords and prompts for traditional search engines and AI-powered search platforms
  • Build editorial plans from keyword and topic clusters
  • Prepare SEO content briefs for external writers
  • Find content gaps and emerging topic opportunities
  • Optimize WordPress titles, meta descriptions, headings, internal links, and other on-page elements
  • Improve existing website copy for keywords, search intent, and content structure
  • Prepare analyses, reports, and presentation materials for recurring client meetings
  • Assess client website SEO and support launches, relaunches, and migrations
  • Find optimization opportunities and turn them into actionable recommendations
  • Perform market and competitor research
  • Coordinate SEO initiatives with the SEO Manager and editorial, web development, and project management teams
  • Review crawling, indexing, redirects, canonical tags, and status codes
  • Track SEO performance with Google Search Console and SISTRIX
  • Investigate ranking losses and traffic declines
  • Monitor gained and lost backlinks and add directory listings
  • Assess visibility in Google AI Overviews, ChatGPT, Perplexity, and Gemini
  • Develop initiatives to improve visibility in AI search systems through GEO

Cerințe

  • Several years of SEO experience, preferably in an agency environment or across multiple client projects
  • Proficiency with Google Search Console, SISTRIX, and widely used crawling tools such as Screaming Frog
  • Strong knowledge of technical SEO and WordPress
  • Experience with GEO and visibility in AI search systems
  • Experience working remotely with digital communication and project management tools
  • Reliable task prioritization across multiple projects with consistent on-time delivery
  • Organized, self-directed approach and enthusiasm for coordinating with a team
  • Excellent written and spoken German
  • Experience with legal or consulting websites is an advantage
  • Include references, availability, and hourly rate with your application

Beneficii

  • A defined three-month project with potential for continued collaboration
  • Specialized client work in a demanding niche with high quality standards
  • An experienced, coordinated team across SEO, SEA, editorial, design, and web development
  • Fully remote work with flexible scheduling, plus regular meetings with your direct contact
  • Fair compensation

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