Cosmo Beauty Brand House GmbH (NEONAIL, NEO MAKE UP, MYLAQ, STAYLAC)
Cosmo Beauty Brand House GmbH (NEONAIL, NEO MAKE UP, MYLAQ, STAYLAC)
11 – 50 Angajați
Frumusețe
Cosmo Beauty Brand House GmbH dezvoltă produse de înfrumusețare pentru îngrijirea unghiilor și machiaj, sub mărci precum NEONAIL, NEO MAKE UP, MYLAQ și STAYLAC. Gama sa include ojă pentru unghii cu întărire UV, produse și accesorii pentru îngrijirea unghiilor, precum și produse de machiaj de la NEO MAKE UP. Produsele companiei sunt concepute pentru a fi ușor de folosit în diverse rutine de înfrumusețare.

DACH Brand Manager

Shape brand strategy, campaigns, and product launches for Cosmo Beauty across the DACH beauty market. Coordinate agencies, retail activations, and cross-functional teams from Berlin.

Descriere

  • Refine brand strategy, positioning, and identity.
  • Create concepts and collections with the Product team.
  • Plan and deliver go-to-market plans for the DACH market.
  • Develop, run, and assess integrated marketing campaigns and product launches.
  • Coordinate campaign and launch timelines, milestones, budgets, and deliverables.
  • Keep communication consistent across internal and external channels.
  • Work with Social Media, Influencer Marketing, E-Commerce, and PR teams.
  • Create and manage point-of-sale and retail activation concepts, especially hotspots and secondary placements.
  • Partner with Visual Merchandising to implement concepts.
  • Lead external agencies and freelancers from briefing through delivery.
  • Maintain quality standards and meet deadlines and budget targets.
  • Coordinate with Product, Sales, E-Commerce, Retail Marketing, Performance Marketing, and international teams.
  • Review brand and campaign KPIs and find ways to improve performance.

Cerințe

  • Marketing, PR, Communications degree, vocational training, or equivalent qualification.
  • At least 2–3 years of comparable professional experience, preferably focused on beauty.
  • Experience planning and delivering marketing campaigns and product launches, plus project management experience.
  • Some distributor contacts or experience in physical retail is an advantage.
  • Creative, curious, and enthusiastic about developing and carrying out ideas.
  • Strategic thinker focused on the mission and target audience.
  • Strong eye for design and a good command of copy and language.
  • Fluent, confident German and English.
  • Works independently with an organized, structured approach.
  • Able to work on-site in Berlin, with flexible work-from-home arrangements.

Beneficii

  • Work on varied projects in an agile environment.
  • Convenient access to public transport.
  • Hybrid work options to support work-life balance.
  • Personal and professional development from the start.
  • Contribute to international projects.
  • Take ownership and work autonomously.
  • Flexible hybrid schedule combining office and remote work.
  • Public transport allowance or Edenred benefits solution, or Urban Sports Club membership.
  • Employee discounts on company products.
  • Explore and try new beauty products.
  • Regular company and team events.
  • International working environment.
  • Referral bonus for successful employee referrals.

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