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Power Digital Marketing
Power Digital Marketing
501 – 1.000 Angajați
B2CConsultanțăMarketing
Power Digital Marketing este o companie de marketing pentru creștere susținută de tehnologie, care oferă servicii brandurilor prin combinarea forței datelor, tehnologiei și inteligenței umane. Activitatea sa include consultanță strategică, campanii creative, analiză inteligentă a datelor, planificare media și alte servicii de marketing digital concepute pentru a sprijini parcursul clientului, de la atragere până la dezvoltare. Compania pune accent pe luarea transparentă a deciziilor bazate pe dovezi și pe utilizarea tehnologiilor avansate pentru a ajuta clienții să își îmbunătățească performanța și să concureze pe piețe exigente.
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B2B Creative Strategist - Remote in Mexico

Lead paid social creative strategy for Power Digital’s client brands from a remote position in Mexico. Develop, test, and refine performance-focused advertising creative using research, campaign data, and direct-response messaging.

ARArgentinaBRBraziliaCOColumbiaCRCosta RicaMXMexicUSStatele Unite ale AmericiiRemoteNormă întreagăNivel mediuSeniorLimbă Obligatorie: englezăStrateg creativ

Descriere

  • Own paid social creative strategy across a portfolio of 8–10 clients
  • Use performance data, consumer research, and brand insights to shape effective creative assets
  • Partner with internal teams and stakeholders across functions
  • Manage client communications and maintain positive client sentiment
  • Build trusted client relationships and explain Power Digital’s processes
  • Investigate client brands, competitors, and relevant industry developments
  • Review account performance, identify successful ads, and share findings with clients
  • Define creative hypotheses and testing plans through monthly roadmaps
  • Create consumer-focused direct-response copy and messaging strategies
  • Coordinate production requests and deliverables in Asana
  • Evaluate video and image assets and give editors clear, actionable feedback
  • Facilitate internal creative meetings and brainstorming sessions
  • Act as the client-facing owner for creative strategy
  • Oversee editing, reshoots, and other deliverable scopes
  • Advise against client timelines, scope, feedback, or direction when they conflict with creative best practices
  • Apply AI tools to improve and streamline business processes
  • Use Power Digital’s Nova ecosystem in day-to-day work

Cerințe

  • Demonstrated proficiency with Meta Ads Manager or comparable performance platforms such as TikTok, YouTube, or Pinterest
  • Technical ability to extract and interpret creative performance data, identify trends and insights, and guide creative roadmaps
  • Working knowledge of performance creative best practices and how to apply them in practice
  • Ability to write compelling ad copy, structure scripts, and carry concepts through to matching visual execution
  • Strong communication and collaboration skills for working with clients, production teams, and post-production partners
  • Ability to develop creative strategies that deliver strong campaign outcomes for clients

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