Endless Studios
Endless Studios
Endless Studios is a youth-focused game-making studio and part of E-Line Media. It brings young creators together with industry professionals to make games in a collaborative studio setting, developing skills in coding, design, leadership, and problem-solving along the way. Its work includes game-based learning experiences designed to spark curiosity and help students build confidence creating with digital tools.

Director of Marketing

Lead brand, content, and student acquisition marketing for Endless Studios, a global youth game-making studio and learning community. Direct U.S. marketing and support growth efforts in the Middle East.

Apraksts

  • Shape content strategies for key audiences.
  • Build a social-first content and video engine featuring student creators, projects, games, clubs, and success stories.
  • Showcase Endless Studios’ community work in ways people can discover and share.
  • Explain the value and impact of Endless Studios to educators, universities, and partners through clear content.
  • Produce authentic content at scale with educators, students, clubs, creators, and partners.
  • Develop marketing strategies for high-school educators and university students.
  • Create programs, toolkits, campaigns, and assets to launch and grow university communities and encourage adoption among high-school educators.
  • Turn educators, students, and clubs into advocates who help grow the community.
  • Manage and improve the website and student acquisition journey.
  • Strengthen the funnel from awareness through signup, activation, participation, and retention.
  • Develop and test acquisition channels, including influencer marketing, creator partnerships, podcast ads, AppLovin, and paid media.
  • Bring content, community, events, and paid acquisition together in an integrated growth strategy.
  • Find experiments and channels that can expand student acquisition and engagement.
  • Set KPIs and growth measures for acquisition, activation, engagement, retention, and community growth.
  • Establish a test-and-learn process to identify effective approaches and guide investment.
  • Lead and coordinate marketing across the United States.
  • Support marketing in the Middle East by adapting global strategies and sharing programs, content, and learnings.
  • Coordinate internal teams, agencies, creators, freelancers, and production partners.
  • Turn priorities into campaigns, briefs, deliverables, and clear ownership.
  • Identify the internal and external resources needed to expand marketing.

Prasības

  • Experience building marketing engines at an early-stage company.
  • Hands-on player-coach leadership, with experience executing campaigns while managing agencies and scaling strategies.
  • Demonstrated ability to lead end-to-end growth strategy, optimize funnels, and execute go-to-market work in SaaS-adjacent settings.
  • Experience with product launches and developing value propositions.
  • Strong command of attribution, experimentation, growth loops, and core unit economics.
  • Experience scaling acquisition through paid media, organic social, influencer partnerships, creator ecosystems, and campus or community events.

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