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Noodle
Noodle
201 – 500 Қызметкерлер
H1B визасының демеушісіБілім беруКонсалтингМаркетинг
Noodle works with universities to strengthen their educational offerings through technology and strategic services. Its higher education work spans consulting, brand communications, enrollment strategy, learning design, marketing, student placement, and support. The company helps institutions build internal capacity, reach prospective students, and support learners through their educational journeys. Noodle’s team partners with universities on practical responses to changing needs in higher education and student success.
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Компаниядағы жұмыс орындары

Director of Marketing, Recruitment Strategy

Lead creative strategy, brand storytelling, performance marketing, and enrollment initiatives for Noodle, a higher education strategy and technology partner. Guide university clients through research, workshops, campaigns, and data-informed recommendations.

USАмерика Құрама Штаттары
95 000 $ – 105 000 $ / жыл
ҚашықтанТолық жұмыс күніЖетекшіҚажетті Тіл: ағылшын тіліМаркетинг жөніндегі директор

Сипаттама

  • Lead creative strategy for higher education clients
  • Build and advance a modern, effective creative function
  • Create compelling brand stories and scalable, performance-focused marketing assets
  • Present distinctive creative concepts to university partners
  • Improve creative output for performance, scale, speed, iteration, and measurable results
  • Direct design, art direction, video, creative strategy, and content production
  • Create systems, standards, and workflows for brand projects and high-volume delivery
  • Run integrated campaigns across advertising, websites, email, social media, video, TV and connected TV, audio, print, and out-of-home media
  • Advise clients by identifying marketing and enrollment challenges
  • Facilitate workshops and discovery sessions with university stakeholders
  • Present recommendations and build stakeholder support
  • Define engagement scope with account and business development teams
  • Create phased action plans with owners, timelines, and success measures
  • Use market and user research, competitive analysis, and AI tools
  • Turn research into strategic recommendations across the marketing funnel
  • Work with internal teams and brief copywriters, designers, and implementation teams
  • Review performance data and recommend strategic direction
  • Map the student journey and recruitment funnel touchpoints

Талаптар

  • At least 7 years of digital marketing experience; agency experience is preferred
  • Experience working with different institution and program types
  • Direct experience in higher education or serving higher education clients
  • Experience leading workshops and presenting to senior stakeholders
  • Strong skills in market research, competitive analysis, and strategy development
  • In-depth understanding of the enrollment funnel from demand generation through matriculation in online higher education programs
  • Experience scoping and structuring consulting engagements, including estimating effort and setting client expectations
  • A record of delivering recommendations that clients put into practice
  • Ability to build strong relationships and collaborate across departments
  • Residence in the continental United States within reach of a major airport
  • Availability during core business hours, 9 a.m. to 5 p.m., with some time-zone flexibility
  • Reliable high-speed internet and a quiet, organized workspace for camera-on meetings with partners
  • Availability to travel up to 20% of the time
  • Familiarity with marketing automation tools and CRM platforms is optional but beneficial
  • Experience with SEO, paid media, and content marketing strategies is optional but beneficial

Артықшылықтар

  • Choice of working from the NYC office or a home office
  • Company-provided computer and charger
  • 401(k) with company match and potential equity opportunities
  • Medical, dental, and vision insurance for employees and their families, including mental health benefits such as Headspace and Talkspace
  • Employer-paid life and disability insurance
  • Optional supplemental coverage for life, accidents, critical illness, and hospital stays
  • Health Savings Account, Flexible Spending Accounts, and commuter benefits
  • Pre-tax options for eligible healthcare, dependent care, and commuting expenses
  • Employee Assistance Program
  • Paid parental leave
  • Wellness programs and resources
  • Free Calm subscription
  • Employee discount program
  • Four weeks of paid vacation, 10 paid holidays, and paid sick leave
  • Monthly mobile connectivity stipend
  • Annual education stipend for ongoing learning
  • Opportunities for career growth

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