High Scale
High Scale
201 – 500 Employees
ConsultingFood & BeverageTravel
High Scale is a performance marketing agency that helps consumer brands develop and test high volumes of social-first video advertising. Its approach combines AI-assisted creative production with data-driven iteration, focusing on stronger ad openings and improved campaign efficiency. High Scale covers categories including personal care, eyewear, food, footwear, and home services, and operates a usage-based content model in which clients pay for the ads they use while High Scale funds production upfront.

TikTok Content Manager at High Scale (Remote, Colombia)

Lead TikTok strategy, production, publishing, and analytics for High Scale’s lifestyle, beauty, fashion, wellness, and direct-to-consumer brands. Turn platform trends and performance insights into engaging content and measurable audience growth.

Description

  • Develop TikTok strategies that support brand objectives, audience needs, and growth targets
  • Maintain content calendars, publishing schedules, and campaign plans
  • Research trending formats, sounds, hashtags, creators, and emerging content opportunities
  • Create brand-specific concepts, content series, and video ideas
  • Find opportunities to increase organic reach, engagement, and follower growth
  • Partner with Content Creators, Video Editors, Copywriters, and Creative Strategists on TikTok production
  • Prepare creative briefs, scripts, references, and production guidance
  • Coordinate production to keep video delivery on schedule
  • Review videos for quality, accuracy, and brand consistency, then provide actionable feedback
  • Oversee daily TikTok publishing for assigned brand accounts
  • Write captions, choose hashtags, and optimize posts for discoverability
  • Track comments, audience interactions, and developing conversations
  • Keep the brand voice consistent across published content
  • Track views, watch time, retention, engagement rate, follower growth, and conversions
  • Identify high-performing content and reproduce effective formats
  • Evaluate underperforming videos and recommend improvements to hooks, pacing, storytelling, and execution
  • Produce recurring performance reports covering insights, trends, and opportunities
  • Use performance data to refine strategies and improve outcomes
  • Follow TikTok trends, algorithm changes, platform features, and audience behavior
  • Research competitors and successful creators
  • Test new formats, storytelling methods, and creative approaches
  • Convert emerging trends into relevant content opportunities for brands

Requirements

  • 1–3 years of experience in TikTok management, social media, content strategy, or digital marketing
  • Demonstrated success managing TikTok accounts and creating content that drives meaningful engagement and audience growth
  • Experience with direct-to-consumer, eCommerce, beauty, fashion, lifestyle, or consumer brands is strongly preferred
  • A portfolio or examples of managed TikTok accounts, including performance results, is required
  • Deep knowledge of TikTok culture, trends, algorithms, and content formats
  • Skill in identifying effective hooks, persuasive storytelling techniques, and creative concepts
  • Comfort developing organic content ideas and performance-focused advertising concepts
  • Experience with TikTok Analytics and social media management tools
  • Strong grasp of content metrics and the ability to turn insights into practical strategies
  • Ability to test creative approaches and make decisions based on performance
  • Excellent project management across multiple accounts, calendars, and deadlines
  • Strong communication and collaboration skills with creators, editors, and cross-functional teams
  • Ability to give creative feedback and manage multiple projects in a fast-paced setting
  • Familiarity with TikTok Shop, creator partnerships, and influencer marketing is a plus

Benefits

  • Work with leading brands by developing TikTok strategies and content for lifestyle, beauty, fashion, wellness, and direct-to-consumer companies
  • Own the creative process by shaping strategies, developing original concepts, and testing new formats
  • Build expertise across social strategy, creative production, influencer marketing, and performance advertising, with paths toward senior content and creative leadership
  • Collaborate with Content Creators, Video Editors, Creative Strategists, and marketing professionals
  • Join an innovative, fast-moving team that supports experimentation and fresh ideas
  • Work for an equal opportunity employer committed to diversity

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