Twelve Labs
Twelve Labs
Twelve Labs develops multimodal artificial intelligence technology for understanding video at scale. Its platform provides APIs for natural-language video search, text generation from video, and rich video embeddings, helping teams build applications that organize, analyze, and retrieve information from large video libraries. The company serves enterprise use cases with customizable, scalable models and an emphasis on secure data handling and global compliance.

Staff Technical Marketing Writer at Twelve Labs — Remote, United States

Create technical marketing content that makes Twelve Labs’ multimodal video AI understandable and useful for developers, creators, builders, and marketers. The role covers tutorials, explainers, SEO content, and developer-focused communications.

Description

  • Develop blog posts, guides, video outlines, and tutorials for developers, creators, AI-native builders, and marketers.
  • Lead SEO and on-page optimization in collaboration with external SEO and web development partners.
  • Produce explainers, how-to content, and conceptual guides for technical and non-technical audiences.
  • Publish technical articles across developer forums, industry publications, and news sites.
  • Contribute technically accurate email and social media copy when product nuance is important.
  • Collaborate with product, engineering, and partner marketing teams to track Twelve Labs’ products and roadmap.
  • Explain integrations between Twelve Labs models and tools such as Claude, ChatGPT, and MCP servers.
  • Track competitor and wider video AI messaging to strengthen Twelve Labs’ market positioning.

Requirements

  • Demonstrated experience creating technical or product content for developers and less technical users.
  • A portfolio showing clear explanations of complex technical subjects tailored to different audiences.
  • Sufficient technical fluency to read documentation, follow code samples, and engage in engineering discussions.
  • Working knowledge of core SEO practices.
  • Strong capability in organizing guides and tutorials.
  • Comfort adapting content across long-form guides, forum contributions, and social captions.
  • Familiarity with video, multimodal AI, or computer vision concepts is preferred.
  • Experience using or writing about Claude, ChatGPT, or MCP servers is preferred.
  • Experience contributing to developer communities such as forums, Dev.to, Hacker News, or Reddit is preferred.
  • Basic familiarity with Git, APIs, or SDKs is preferred.
  • Willingness to travel up to 10% annually.
  • Ability to participate in on-site interviews and/or in-person onboarding when required.

Benefits

  • Comprehensive health, dental, and vision coverage.
  • Highly flexible paid time off and parental leave.
  • Office closure during the week of Christmas and New Year’s.
  • Monthly wellness stipend.
  • Annual learning and development stipend.
  • Access to global offices in San Francisco and Seoul.
  • Coworking memberships for remote team members.
  • Visa support where applicable.
  • Transportation stipend for San Francisco on-site employees.
  • Daily lunch and dinner for San Francisco on-site employees.
  • Equity offering.

Related Jobs