TradeLink
TradeLink
TradeLink is a logistics technology and consulting company focused on improving how supply chains operate from end to end. Its platform brings together window management, dock and yard management, and load carrier management to coordinate activities across internal teams and external logistics partners. By automating routine workflows and reducing manual coordination, TradeLink helps manufacturing and logistics organizations work more efficiently.

Senior Marketing Manager, TradeLink (Hybrid, Munich)

Lead brand, events, content, PR, and sales enablement for TradeLink’s AI-native B2B logistics startup.

Description

  • Lead TradeLink’s marketing across brand, events, case studies, LinkedIn, and sales enablement
  • Keep the brand book, tone of voice, and naming standards current and consistently applied across marketing materials
  • Organize customer events, trade shows such as LogiMAT, and webinars from planning and budgeting through follow-up
  • Develop a repeatable case study program by engaging customers, conducting interviews, and producing written and video stories
  • Manage TradeLink’s LinkedIn presence and develop content for the CEO
  • Coordinate with the PR agency on press releases and data-driven content formats
  • Maintain and expand the website, landing pages, blog, and newsletter in line with company positioning
  • Develop and update sales pitch decks, videos, and one-pagers
  • Brief, oversee, and assess agencies and freelancers supporting demand generation, design, and video
  • Use Claude, ChatGPT, and image and video tools to create higher-quality content more efficiently
  • Work closely with the management team while coordinating external partners

Requirements

  • Bring at least four years of experience in B2B marketing, communications, or sales enablement
  • Experience owning most or all marketing responsibilities independently is preferred
  • Build polished presentations with PowerPoint, Google Slides, Canva, or Figma
  • Demonstrate strong visual judgment
  • Have planned events or similar projects, including responsibility for budgets
  • Have experience briefing and managing agencies or freelancers
  • Use AI tools regularly and hands-on to create text and visual content; video experience is preferred
  • Apply independent brand judgment and represent it effectively with Sales and management
  • Work proactively and independently, prioritizing effectively without detailed briefs
  • Communicate confidently with customers, press contacts, and senior stakeholders
  • Write and speak German and English at an excellent level
  • PR experience is an advantage
  • Basic video editing experience with tools such as CapCut, Premiere, or Descript is an advantage
  • A B2B SaaS background with HubSpot and Webflow familiarity, or an interest in logistics and supply chain, is preferred

Benefits

  • Help shape a growing, AI-native B2B logistics startup with meaningful ownership and innovation
  • Work in small, focused pods with clear responsibility for outcomes
  • Influence the product, customer solutions, growth, and brand
  • Use AI to extend your impact while contributing human judgment, creativity, and ownership
  • Receive ongoing feedback through 360-degree reviews
  • Access a personal development budget
  • Collaborate closely with an experienced management team
  • Join a motivated and supportive team
  • Work in an inclusive and diverse culture
  • Take part in virtual team events and company offsites
  • Join shared coworking days in Berlin and Munich
  • Participate in the company’s success through the VSOP program

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