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Fortive
Fortive
H1B Visa SponsorHealthcareLogisticsManufacturing
Fortive is a global industrial technology company developing solutions for healthcare, industrial operations, logistics, and precision applications. Its portfolio is designed to help organizations address complex technical challenges, improve operational intelligence, and work more safely and efficiently. With approximately 18,000 employees, Fortive brings together specialized businesses focused on practical innovation, continuous improvement, and responsible long-term impact.
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Senior Marketing Communications Manager

Lead integrated campaigns for ASP’s healthcare sterilization and disinfection solutions across digital, social, print, and events. Shape brand and content strategy, coordinate cross-functional teams, and measure campaign performance.

USUnited StatesRemoteFull-timeSeniorEnglish RequiredCommunications

Description

  • Develop integrated marketing campaigns that support business goals and product priorities
  • Create cross-channel strategies for digital, social, print, and event marketing
  • Maintain consistent brand identity and messaging across channels
  • Coordinate campaign schedules, deliverables, and collaboration across teams
  • Oversee brochures, sales collateral, and trade show materials
  • Direct digital campaigns, including email, landing pages, and online and print promotions
  • Collaborate with creative teams to develop assets in multiple formats
  • Coordinate social media plans with wider campaign activity
  • Adapt content for different channels to extend reach and engagement
  • Work with product marketing, sales, clinical education, and leadership teams
  • Coordinate with external agencies and vendors
  • Maintain consistent brand messaging and visibility at events
  • Report campaign results, trends, and recommendations
  • Set performance benchmarks and run A/B tests
  • Track marketing return on investment
  • Analyze completed campaigns and prepare executive summaries connecting results to MQL impact
  • Support Global Commercial Marketing and cross-functional work, including planning the KOM sales meeting

Requirements

  • Bachelor’s degree in marketing, marketing communications, or a related field, or equivalent experience
  • At least five years of experience in integrated marketing, communications, campaign management, or a related marketing role
  • Experience planning and delivering end-to-end campaigns across digital, social, email, events, and other channels
  • Experience with brand strategy, content development, and campaign optimization
  • Ability to collaborate with external creative agencies and internal product managers
  • Marketing automation and CRM tool experience is preferred
  • Familiarity with analytics and campaign measurement tools is preferred
  • Experience working with agencies or overseeing external partners is preferred
  • Familiarity with Ad Promo and MLR processes is preferred
  • Medical device, healthcare, or life sciences industry experience is strongly preferred

Benefits

  • Equal opportunity employer
  • Reasonable accommodations for applicants with disabilities
  • Diverse and inclusive culture
  • Learning and career development opportunities
  • Global team environment
  • Startup mindset and Fortive Business System development culture

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