LogoFresh Jobs Ahead
Fortive
Fortive
Sponsor pentru viza H1BAsistență medicalăIndustria prelucrătoareLogistică
Fortive este o companie globală de tehnologie industrială care dezvoltă soluții pentru domeniul sănătății, operațiuni industriale, logistică și aplicații de precizie. Portofoliul său este conceput pentru a ajuta organizațiile să abordeze provocări tehnice complexe, să își îmbunătățească inteligența operațională și să lucreze mai sigur și mai eficient. Cu aproximativ 18.000 de angajați, Fortive reunește companii specializate axate pe inovație practică, îmbunătățire continuă și un impact responsabil pe termen lung.
LinkedIn
Locurile de muncă ale companiei

Senior Marketing Communications Manager

Lead integrated campaigns for ASP’s healthcare sterilization and disinfection solutions across digital, social, print, and events. Shape brand and content strategy, coordinate cross-functional teams, and measure campaign performance.

USStatele Unite ale AmericiiRemoteNormă întreagăSeniorLimbă Obligatorie: englezăComunicații

Descriere

  • Develop integrated marketing campaigns that support business goals and product priorities
  • Create cross-channel strategies for digital, social, print, and event marketing
  • Maintain consistent brand identity and messaging across channels
  • Coordinate campaign schedules, deliverables, and collaboration across teams
  • Oversee brochures, sales collateral, and trade show materials
  • Direct digital campaigns, including email, landing pages, and online and print promotions
  • Collaborate with creative teams to develop assets in multiple formats
  • Coordinate social media plans with wider campaign activity
  • Adapt content for different channels to extend reach and engagement
  • Work with product marketing, sales, clinical education, and leadership teams
  • Coordinate with external agencies and vendors
  • Maintain consistent brand messaging and visibility at events
  • Report campaign results, trends, and recommendations
  • Set performance benchmarks and run A/B tests
  • Track marketing return on investment
  • Analyze completed campaigns and prepare executive summaries connecting results to MQL impact
  • Support Global Commercial Marketing and cross-functional work, including planning the KOM sales meeting

Cerințe

  • Bachelor’s degree in marketing, marketing communications, or a related field, or equivalent experience
  • At least five years of experience in integrated marketing, communications, campaign management, or a related marketing role
  • Experience planning and delivering end-to-end campaigns across digital, social, email, events, and other channels
  • Experience with brand strategy, content development, and campaign optimization
  • Ability to collaborate with external creative agencies and internal product managers
  • Marketing automation and CRM tool experience is preferred
  • Familiarity with analytics and campaign measurement tools is preferred
  • Experience working with agencies or overseeing external partners is preferred
  • Familiarity with Ad Promo and MLR processes is preferred
  • Medical device, healthcare, or life sciences industry experience is strongly preferred

Beneficii

  • Equal opportunity employer
  • Reasonable accommodations for applicants with disabilities
  • Diverse and inclusive culture
  • Learning and career development opportunities
  • Global team environment
  • Startup mindset and Fortive Business System development culture

Locuri de muncă similare