Beautiful Destinations
Beautiful Destinations
Beautiful Destinations is a travel-focused strategy and content creation agency that helps brands connect with audiences through social media, storytelling, and campaign development. The company draws on a large online travel community to produce marketing work for prominent travel organizations, including Turkish Airlines and the Saudi Tourism Authority, while also working across related sectors such as food and beverage.

Senior Creative Lead – Dubai (Hybrid)

Lead creative strategy and production for tourism and hospitality campaigns across the Middle East at Beautiful Destinations. Direct creators, present concepts to senior clients, and develop regional creative talent.

Description

  • Act as Beautiful Destinations’ senior creative voice in the Middle East from Dubai
  • Own creative direction for the company’s largest market
  • Develop and pitch campaigns for tourism and hospitality brands
  • Direct creators throughout campaign production
  • Lead a year-round flagship campaign program for the largest client
  • Build a strategic creative partnership with the client and anticipate upcoming campaign needs
  • Shape ideas, scripts, treatments, creator casts, and creative direction from concept through final cut
  • Turn regional sales discussions into persuasive treatments at speed
  • Coach and motivate academy creator cohorts and their mentors
  • Strengthen the academy curriculum with editing and AI-focused content
  • Partner with the Head of Creative and Social Creative Lead to uphold craft standards across the business
  • Present and sell creative concepts directly to senior stakeholders, including CMOs
  • Expand and develop the regional creator network
  • Establish creative principles for priority clients
  • Protect quality across campaign films, social, vertical, still-image, and emerging formats
  • Use AI image and video tools daily to explore concepts, visualize directions early, and enhance final work while preserving authentic storytelling
  • Share emerging techniques, tools, and references with the broader creative team

Requirements

  • Approximately eight years of relevant experience is a useful benchmark, with emphasis on the quality of experience
  • Professional background as a creator, self-shooting director, editor, creative lead, content or studio head, or creative director
  • Proven experience pitching, directing, and writing client treatments
  • Ability to develop, direct, and oversee cinematic and social-first productions
  • Ability to adapt briefs and direction for cinematic filmmakers, social storytellers, and personality-led creators
  • Track record of presenting ambitious creative to senior clients, responding to challenge, and securing support
  • Experience producing work for travel, tourism, hospitality, luxury, or government brands
  • Destination content experience is highly advantageous
  • Hands-on experience with AI image and video tools for exploration, visualization, and iteration
  • Ability to coach, motivate, and support emerging creators in high-pressure situations
  • Strong interpersonal skills with creators, colleagues, and clients
  • Ability to move quickly and adapt to changing needs
  • GCC experience and regional familiarity are valuable
  • Genuine readiness to make the Middle East home

Benefits

  • Comprehensive relocation support
  • Coaching, motivation, and professional development through the academy and creative team
  • Access to a global network of more than 500 creators, filmmakers, and storytellers
  • Work with tourism boards, hotel groups, travel brands, and ambitious regional clients
  • Use AI image and video tools as part of the creative workflow
  • Help shape the development of creative methods, tools, and shared references

Related Jobs

SPERTON - Where Great People Meet

Sales Executive, Elevators and Car Parking Systems

SPERTON - Where Great People Meet
51 – 200 Employees

Drive elevator and car parking system sales across Mumbai’s Western Region. Build client and dealer relationships, and manage deals from initial enquiry through project execution.

Open