Informa
Informa
Informa is a global business information group serving professional, academic, and commercial audiences through specialist events, digital products, and publishing. Its portfolio includes Informa Markets, which supports business growth through trade events, and Taylor & Francis, known for publishing academic research. With operations across more than 30 countries and a workforce of around 12,000 colleagues, Informa offers career opportunities across event management, publishing, marketing, technology, research, and business services. The company’s work centers on helping people and organizations access knowledge, build connections, and participate in specialist markets, while its stated priorities include sustainability and diversity.

Remote Social Media Manager – Saudi Arabia, 6-Month Contract

Lead agency-supported social media campaigns for Tahaluf, Saudi Arabia’s largest B2B events organiser. Grow audience reach, engagement, registrations, and event communities across major social platforms.

Description

  • Own Tahaluf’s social media presence through agency leadership and hands-on execution
  • Brief, manage, review, and approve work from external agencies and content creators
  • Oversee agency workflows, content calendars, deadlines, scopes, and KPIs across multiple events
  • Develop and deliver social campaigns that support marketing strategies and event milestones
  • Produce and refine platform-specific content and copy for LinkedIn, Instagram, X, Facebook, TikTok, Snapchat, and YouTube
  • Coordinate live event coverage by directing teams to capture, edit, and publish content in real time
  • Plan and deliver boosted campaigns covering paid spend, audience targeting, budgets, and A/B testing
  • Align boosted content with wider paid media activity and retarget audiences engaged through social channels
  • Schedule and publish content while managing comments, messages, and audience enquiries
  • Build an active year-round community with influencers, industry voices, advocates, speakers, and employees
  • Source and curate user-generated content from attendees, exhibitors, and partners
  • Measure and report reach, engagement, follower growth, traffic, conversions, and agency KPI performance
  • Apply social listening and market research to assess sentiment, competitors, trends, customer insight, and experience
  • Partner with internal teams and external stakeholders, feeding customer feedback back to marketing

Requirements

  • Four to five years of experience in social media marketing
  • Proven experience managing external agencies or creative teams
  • Bachelor’s degree or equivalent experience
  • Practical experience using LinkedIn, Instagram, X, Facebook, TikTok, Snapchat, and YouTube
  • Demonstrated experience running boosted and paid social campaigns
  • Experience managing budgets and defining audience targeting
  • Familiarity with Meta Ads Manager, LinkedIn Campaign Manager, or an equivalent platform
  • Strong creative judgement when briefing, evaluating, and improving agency output
  • Experience using scheduling and analytics platforms such as Sprout, Hootsuite, or native tools
  • Fluent English is essential
  • Arabic language skills are an advantage
  • Relocation and sponsorship support are not provided

Benefits

  • Remote work option
  • Opportunities for personal development
  • Supportive leadership team
  • Collaborative and inclusive workplace
  • Disability-friendly work environment
  • Interview or selection process support and adjustments available upon request

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