Sweat Pants Agency
Sweat Pants Agency
11 – 50 Employees
B2BeCommerceMarketing
Sweat Pants Agency is a growth-focused digital marketing agency serving businesses from startups to Fortune 500 companies. Its team develops and manages campaigns across Meta, Google, LinkedIn, and TikTok, alongside email and SMS marketing programs. The agency works closely with clients to build tailored strategies, adapt to each brand’s voice, and pursue measurable growth through transparent, flexible marketing partnerships.

Remote Media Buyer and Creative Strategist

Lead DTC client accounts at Sweat Pants Agency across Meta media buying, creative strategy, and landing-page optimization. Manage client relationships while improving new-customer economics through testing and performance analysis.

Description

  • Lead 4 to 6 DTC accounts as strategist, media buyer, creative lead, and primary client contact
  • Oversee monthly budgets of $30,000 to $1 million per account
  • Present performance results, strategic plans, and recommendations directly to clients
  • Research customer reviews, ad comments, support tickets, Reddit discussions, and competitor ad libraries
  • Apply internal OCR and transcription tools to connect creative assets with performance data
  • Develop creative briefs and advertising scripts
  • Guide editors and designers while managing revision cycles
  • Launch approximately 8 to 10 new advertisements each week
  • Create and test advertorials, comparison pages, and product detail pages
  • Build landing pages with Claude Code and deploy them to Vercel subdomains
  • Identify and resolve creative, offer, AOV, landing-page, and checkout constraints
  • Report on new-customer CPA and ROAS, and substantiate attribution decisions

Requirements

  • Practical Meta advertising experience managing meaningful spend for DTC and eCommerce brands
  • Verifiable results demonstrating improvements in CPA, ROAS, revenue, and campaign performance
  • An AI-native workflow using Claude or a comparable AI tool in day-to-day work
  • Ability to create and launch landing pages with Claude or an equivalent tool
  • Native or near-native English proficiency for direct-response copywriting
  • Ability to develop hooks, scripts, ad copy, and advertorial content
  • Strong client communication and presentation capabilities
  • Ability to explain concepts clearly, advocate for recommendations, challenge ideas constructively, and flag issues early
  • Sound creative judgment with the ability to direct editors and designers
  • Availability during US Eastern business hours for client calls
  • Shopify store or eCommerce brand building or operating experience is a plus

Benefits

  • Work with established brands and substantial advertising budgets
  • Operate in a fast-paced environment focused on testing and rapid learning
  • Path to developing into a senior strategy role
  • Expanded responsibility and career progression tied to performance
  • Remote position with the flexibility to live anywhere worldwide
  • Flexible hours outside US Eastern business time

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