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Sweat Pants Agency
Sweat Pants Agency
11 – 50 Employees
B2BeCommerceMarketing
Sweat Pants Agency is a growth-focused digital marketing agency serving businesses from startups to Fortune 500 companies. Its team develops and manages campaigns across Meta, Google, LinkedIn, and TikTok, alongside email and SMS marketing programs. The agency works closely with clients to build tailored strategies, adapt to each brand’s voice, and pursue measurable growth through transparent, flexible marketing partnerships.
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Remote Media Buyer and Creative Strategist

Scale direct-to-consumer eCommerce brands through Meta and TikTok advertising. Develop creative testing plans, identify funnel issues, and support client growth through performance-led strategy.

USUnited StatesFLFloridaMOMissouriOHOhioPAPennsylvaniaTNTennesseeRemoteFull-timeMiddleSeniorEnglish RequiredCreative Strategist

Description

  • Lead paid media strategy for direct-to-consumer and eCommerce clients on Meta and TikTok
  • Create creative testing roadmaps, develop advertising angles, brief editors, and evaluate results
  • Oversee monthly client ad budgets ranging from $30,000 to $1,000,000
  • Identify full-funnel problems related to creative, offers, or conversion
  • Share performance results, strategic plans, and next steps with clients
  • Source UGC talent, write scripts, and direct creator content as needed
  • Run structured tests, turn learnings into action, and develop scalable processes
  • Progress toward senior strategy responsibilities based on performance

Requirements

  • Demonstrated experience scaling eCommerce brands
  • Hands-on Meta Ads experience with meaningful spend and measurable CPA, ROAS, and revenue outcomes
  • Ability to create structured creative testing roadmaps
  • Ability to develop creative concepts and prepare editor briefs
  • Strong ability to assess creative performance
  • Ability to determine whether performance issues stem from creative, offer, or conversion
  • Ability to communicate results, plans, and next steps clearly to clients
  • Experience sourcing UGC creators, writing scripts, and directing content
  • Ability to extract insights from customer reviews, competitor advertising, and comments
  • Experience writing UGC scripts or creative briefs
  • Ability to partner with editors on effective ad variations
  • Willingness to question assumptions and adapt quickly
  • Ability to explain strategic choices and their rationale
  • Strong ownership, urgency, speed, and follow-through
  • Experience building or running a Shopify store or eCommerce brand is a bonus
  • Video editing or design experience is a plus

Benefits

  • Work directly on established brands with substantial advertising budgets
  • Gain experience through intensive testing and rapid iteration
  • Develop toward senior strategy work with increasing responsibility
  • Career progression tied to performance

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