MERKUR GROUP
MERKUR GROUP
MERKUR GROUP is a German, family-owned gaming and entertainment company with international operations. Its business spans the development and operation of slot machines, land-based casinos, online gaming platforms, sports betting and related e-solutions, alongside cash-management and financial services for the gaming sector. The group presents responsible gaming, employee development, training, sustainability, corporate social responsibility and regional engagement as important parts of its work.

Global Market Research Consultant - MERKUR GROUP Germany Onsite

Lead international qualitative and quantitative research for MERKUR GROUP’s gaming and entertainment products. Turn market, customer, consumer, and product data into insights and strategic recommendations.

Description

  • Plan, manage, and support qualitative and quantitative market research projects
  • Perform market, desk, and competitor analyses
  • Develop questionnaires, interview guides, and research briefs
  • Analyze and interpret market, customer, and consumer data
  • Produce insights across Market Intelligence, Customer and Consumer Intelligence, and Product Intelligence
  • Conduct segmentation, customer satisfaction, player behavior, and product testing studies
  • Track and assess competitor developments
  • Create reports, presentations, dashboards, and management summaries
  • Record and organize research findings
  • Help build reusable research frameworks, databases, and knowledge-sharing platforms across the group
  • Assist with coordinating international market research projects
  • Work with internal stakeholders, external research agencies, and international teams
  • Track project timelines, quality standards, and agreed deliverables
  • Advance research methods, standards, and templates
  • Support stakeholder workshops, business development, and cross-functional knowledge sharing

Requirements

  • Degree in business administration, statistics, or a comparable discipline
  • Three to six years of experience in market research, consumer or customer insights, competitive intelligence, business analytics, or strategic research
  • Background in conducting and supporting market research projects
  • Ability to analyze data and translate findings into actionable recommendations
  • Strong analytical capability and a structured problem-solving style
  • Experience working with international markets and cross-functional teams
  • Fluent German and English communication skills
  • Gaming industry experience, especially in online gaming, is advantageous

Benefits

  • 30 days of annual leave
  • Flexible working hours
  • Remote work options
  • Access to an in-house training center
  • Development opportunities across the wider group of companies
  • Employee events
  • Department-specific events
  • Company health management program
  • Company sports activities
  • Occupational disability insurance
  • Company pension scheme
  • E-bike leasing
  • Corporate benefits program
  • Employee discounts
  • Local offers that vary by location

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