Pacifica Beauty
Pacifica Beauty
51 – 200 Employees
BeautyeCommerceRetail
Pacifica Beauty develops and sells beauty and personal care products across skincare, haircare, bath and body, fragrance, and makeup. Its collections feature vegan and cruelty-free formulations, including vegan collagen and aromatherapy-inspired scents. The company also offers online tools such as product-matching quizzes and sells through its eCommerce retail business. Pacifica Beauty operates in the beauty, retail, and eCommerce sectors; the provided profile does not specify current hiring details.

Associate Brand Manager, Pacifica Beauty (Hybrid, New York)

Help bring Pacifica Beauty’s clean, cruelty-free products to market by coordinating brand plans and launches. Partner across teams on content, retail relationships and omnichannel commercialization.

Description

  • Lead annual brand plans and launches across retail channels, coordinating timelines, milestones and launch dates.
  • Coordinate product, creative, marketing, sales, operations and supply chain teams on launch readiness, messaging and timing.
  • Create launch playbooks, product briefs, messaging frameworks, retailer presentations and commercialization materials.
  • Assess sales, consumer insights, syndicated data, retailer trends and competitor activity, and develop recommendations.
  • Monitor assortments, key SKU performance, promotions and launches; coordinate product details, competitive research, claims, pricing and innovation readiness.
  • Organize user-generated content, creator materials and brand assets into monthly go-to-market plans aligned with the marketing calendar, tracking campaigns, SKUs, channels, usage rights, dates and specifications.
  • Distribute approved assets across direct-to-consumer, social, email and retail channels, including Walmart, Amazon and Whole Foods, and to sales, customer marketing and eCommerce teams.
  • Write hooks, headlines, retailer descriptions and product page copy; review assets for accuracy, claims, brand voice, specifications and retailer standards.
  • Coordinate launch coverage across product, content, retail, digital and community channels.
  • Prepare business reviews and leadership updates, and refine team processes.

Requirements

  • Bachelor of Arts or Bachelor of Science and 2–5 years of experience in brand management, marketing, product marketing or consumer packaged goods; beauty or wellness experience is preferred.
  • Strong analytical ability and advanced Excel and PowerPoint skills; experience with syndicated data and retailer reporting is a plus.
  • Excellent project management and attention to detail, with experience handling multiple projects and deadlines.
  • Strong writing skills, including crafting hooks and headlines and producing polished copy.
  • Clear communication and the ability to build productive relationships across teams.
  • Understanding of omnichannel marketing and retail partner content needs, including Walmart, Amazon and Whole Foods; experience with digital asset management systems or SharePoint and user-generated content usage rights is a plus.
  • Enthusiasm for beauty, wellness and building meaningful brands.

Benefits

  • Competitive salary and benefits package.
  • Professional growth and development opportunities.
  • Employee discounts on Pacifica Beauty products.
  • Supportive, inclusive culture that values diversity, creativity and innovation.
  • Meaningful work with a positive impact on people and the planet.

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