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Senior Analyst, Activation Design Strategy — American Express, New York Hybrid
Support American Express sponsorships, partnerships, and premium events as a Senior Analyst in Activation Design Strategy. Translate brand strategy into compelling, executable physical experiences.
संयुक्त राज्य
न्यूयॉर्क$78,000 – $1,24,750 / वर्ष
हाइब्रिडपूर्णकालिकवरिष्ठआवश्यक भाषा: अंग्रेज़ीविश्लेषकविवरण
- Support the Senior Manager of Activation Design Strategy across sponsorship, partnership, and premium event activations
- Oversee daily design requirements and project deliverables
- Partner with American Express teams and external experiential agencies to strengthen brand experiences
- Turn brand strategy, design principles, creative territories, and brand requirements into clear agency direction
- Review concepts, layouts, renderings, materials, signage, graphics, furniture, lighting, and other experiential elements
- Coordinate, structure, and communicate design feedback for internal and external partners
- Assess agency creative and production deliverables for material, fabrication, installation, and live-experience considerations
- Review brand presence and asset application through brand mapping and design assessments
- Keep project records covering creative reviews, decisions, milestones, specifications, and final deliverables
- Join status meetings, design reviews, and agency working sessions while tracking and closing open items
- Assist with on-site reviews, load-ins, and activations when appropriate
- Contribute to post-event retrospectives and record design takeaways
- Maintain activation design tools, resources, and reference materials
- Investigate experiential design, production innovation, materials, fabrication methods, cultural and industry trends, and leading brand experiences
- Develop and maintain a library of case studies, inspiration, project insights, and emerging trends
- Bring relevant ideas and innovations to the wider team
- Assist with additional Brand Design Strategy initiatives and projects as needed
आवश्यकताएँ
- At least 3 years of experience in experiential design, production design, branded environments, brand design, or a related field
- Deep understanding of experiential design and applying brand identity to physical, three-dimensional consumer environments
- Experience partnering with experiential agencies and understanding the creative process from concept development through production and execution
- Working knowledge of fabrication and production, including materials, construction methods, technical documentation, installation schedules, and production terminology
- Ability to assess creative concepts from both brand and execution perspectives
- Strong grounding in brand design and visual identity systems, including typography, color, materials, graphics, signage, and environmental brand expression
- Ability to deliver design feedback and direction through verbal and visual communication
- Comfort working against compressed project and production schedules while adapting to changing priorities
- Highly organized and detail-oriented, with the ability to manage multiple projects, deliverables, and creative-development rounds at once
- Strong collaborator with cross-functional teams, creative partners, and external agencies
- Knowledge of experiential design, cultural trends, and leading branded experiences
- Proficiency with Microsoft Office and Acrobat Pro DC
- Familiarity with Adobe Creative Suite is a plus
- Willingness to travel as needed for key activations, site visits, and installations
- Degree in design, graphic design, environmental design, production design, marketing, or a related field
- Portfolio or case studies showing contributions to experiential, production, and/or brand design initiatives and high-quality design solutions
- Eligible to work for American Express in the United States; visa sponsorship will not be pursued
लाभ
- Competitive base salary
- Bonus incentives
- 6% company match on the retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability coverage
- Flexible work model with hybrid, on-site, or virtual arrangements based on the role and business needs
- More than 20 weeks of paid parental leave for all parents, regardless of gender, for pregnancy, adoption, or surrogacy
- Free access to global on-site wellness centers staffed by nurses and doctors, depending on location
- Free and confidential counseling through the Healthy Minds program
- Career development and training opportunities
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