Hearst Health, Hearst Communications का स्वास्थ्य सेवा प्रौद्योगिकी प्रभाग है, जो व्यक्ति की स्वास्थ्य यात्रा के महत्वपूर्ण चरणों में सहायता देने पर केंद्रित है। FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MHK और QGenda जैसे व्यवसायों के माध्यम से यह साक्ष्य-आधारित नैदानिक मार्गदर्शन, निर्णय-सहायता उपकरण और स्वास्थ्य सेवा कार्यबल प्रबंधन समाधान प्रदान करता है। इसके उत्पाद संगठनों को बड़े पैमाने पर अधिक सूचित और कुशल देखभाल प्रदान करने में सहायता करने के लिए बनाए गए हैं।
Account Manager, Advertising — Hearst Health, Los Angeles Hybrid
Manage strategic advertising campaigns across Hearst Magazines’ media brands for Hearst Health. Own media planning, campaign execution, performance optimization, and client relationships.
विवरण
- Partner with clients and internal teams to translate business goals into advertising solutions across Hearst Magazines’ brands and products.
- Collaborate with Sales, Marketing, Research, and external partners on RFPs, pre-sale strategy, and tailored advertising programs.
- Develop media plans that meet client KPIs, support revenue growth, protect profitability, and follow business guidelines.
- Oversee campaign delivery from sale through launch, including media plans, insertion orders, order management systems, and client requirements.
- Lead campaign kickoffs, coordinate schedules, manage creative assets, and communicate objectives to post-sale teams.
- Track campaign delivery and performance, applying optimizations and improving processes as needed.
- Evaluate campaign results, support wrap reports, identify renewal and upsell potential, and recommend strategic actions.
- Act as a trusted advisor to assigned accounts while improving workflows and client experiences.
आवश्यकताएँ
- At least three years of experience in media planning, advertising strategy, account management, or a related client-facing advertising role.
- Strong knowledge of digital advertising products, campaign planning, and the advertising sales lifecycle.
- Highly developed organizational, project management, and time management abilities.
- Excellent written and verbal communication skills.
- Demonstrated strategic thinking, proactive problem-solving, and commitment to high-quality client service.
- Experience working cross-functionally with Sales, Marketing, Research, Campaign Management, and other business partners.
- Working familiarity with Google Analytics, Google Ad Manager, Salesforce, or comparable tools.
- Bachelor’s degree or equivalent professional experience preferred.
- Hybrid position based in Los Angeles, with four expected office days per week.
लाभ
- Work alongside leading professionals in media, advertising, technology, fashion, lifestyle, and publishing.
- Participate in innovative training programs, immersive workshops, and exclusive industry events.
- Hybrid work flexibility.
- Employee Resource Groups.
- Medical, dental, and vision coverage beginning on the first day.
- 401(k) plan with a generous company match.