Paired este o companie de recrutare strategică a talentelor, care ajută organizațiile să își formeze echipe globale prin identificarea, evaluarea și prezentarea candidaților din străinătate. Serviciile sale de plasare acoperă roluri de la asistență administrativă și poziții executive până la oportunități în marketing, inginerie și vânzări. Prin gestionarea unor componente esențiale ale procesului de recrutare, Paired urmărește să ofere companiilor acces la talente internaționale calificate, sprijinind în același timp dezvoltarea forței de muncă într-un mod mai eficient din punct de vedere al costurilor.
Performance Creative Strategist, Direct-to-Consumer
Develop direct-response Meta and Instagram advertising for a direct-to-consumer company. Create consumer-focused concepts and produce around 50 ad concepts each month.
Descriere
- Develop concept plans that move from audience personas and angles through research to ad concepts.
- Use advertising databases to investigate consumer pain points and desires.
- Create around 50 concepts each month.
- Produce batches of direct-response Meta and Instagram ads optimized for clicks and conversions.
- Attend the team’s weekly Monday meeting at 3 PM CET.
Cerințe
- Have managed at least $50,000 in ad spend.
- Bring approximately 6–12 months of experience as a creative strategist.
- Have a direct-response or direct-to-consumer paid media background, beyond brand or aesthetic creative.
- Experience with health, wellness, or supplement brands is a plus.
- Familiarity with aggressive direct-response advertisers such as IM8 or Gruntz is a plus.
- Take a performance-led approach rather than focusing on aesthetics.
- Understand consumer psychology, including pain points, desires, and buying triggers.
- Be collaborative and suited to a relaxed, accountable team culture.
Beneficii
- Monthly salary of $4,000–$6,000.
- Fully remote work.
- Flexible hours, with availability required for the Monday meeting at 3 PM CET.