Senior PMO Analyst
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Support governance, reporting and assurance across Civica’s healthcare IT programmes. Civica develops software for critical public services worldwide.
Deschide
GOAT Digital este o agenție de marketing de performanță și vânzări digitale cu sediul în São Paulo. Activitatea sa include media plătită, SEO, generarea de clienți potențiali, marketing inbound și prin e-mail, precum și marketing pentru comerțul electronic, cu accent pe măsurarea performanței campaniilor și îmbunătățirea proceselor. Agenția își sprijină clienții și în dezvoltarea echipelor comerciale și susținerea activității de vânzări, combinând implementarea acțiunilor de marketing cu eforturile de a consolida capacitatea companiilor de a transforma potențialii clienți în clienți și de a-și crește veniturile.
Mid-to-Senior Email Marketing Analyst (Hybrid, Brazil)
Manage inbound email campaigns, automations, and performance metrics at GOAT Digital. Configure and improve RD Station, lead-nurturing workflows, and lead databases.
Descriere
- Plan inbound marketing campaigns and set their strategic direction
- Send and schedule email campaigns
- Write copy for email campaigns
- Build, manage, and improve lead-nurturing workflows and automations
- Track campaign KPIs and use reporting to improve send performance
- Assess and qualify lead databases
- Maintain and clean lead databases
- Prepare briefs and content for premium materials
- Configure RD Station
Cerințe
- Demonstrated experience sending email marketing campaigns with RD Station
- Advanced proficiency with RD Station
- Familiarity with Google Analytics
- Experience planning, creating, and analyzing inbound campaigns and lead-nurturing workflows
- Ability to analyze performance data and KPIs
- Basic knowledge of other digital marketing areas, such as SEO and paid media
- HTML knowledge is a plus
- Familiarity with landing page layouts is a plus
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