AddSecure oferă conectivitate IoT securizată și soluții gestionate, bazate pe date, pentru organizații care depind de comunicații fiabile și dispozitive conectate. Serviciile sale răspund nevoilor operaționale și celor esențiale pentru siguranță din domenii precum sănătatea, construcțiile, logistica, clădirile, sistemele de alarmă, transportul, siguranța personală, municipalitățile, școlile, serviciile de salvare și rețelele electrice.
Cu sediul central în Stockholm, Suedia, AddSecure deservește clienți din întreaga lume și reunește expertiză în transferul securizat de date, tehnologia bazată pe senzori și operațiunile conectate. Activitatea companiei se concentrează pe sprijinirea organizațiilor pentru a-și îmbunătăți eficiența, a proteja funcțiile vitale și a dezvolta servicii mai sigure, mai inteligente și mai sustenabile.
Brand and Campaign Manager – Hybrid in Stockholm
Lead AddSecure’s brand, employer branding and corporate campaigns, strengthening consistent marketing across European markets, business units and channels.
Descriere
- Lead the ongoing development of AddSecure’s brand strategy, positioning and brand platform
- Manage brand architecture, visual identity, messaging, product branding and naming principles
- Create brand guidelines and governance standards for markets and business units
- Support brand integration during acquisitions, market initiatives and product launches
- Develop and implement employer branding strategy with Talent Acquisition, People & Culture and Communications
- Connect the corporate brand and employee value proposition across internal and external channels
- Plan and coordinate corporate campaigns focused on sustainability, employer branding, technology transformation and corporate positioning
- Create and maintain templates, guidelines and assets for marketing materials and digital content
- Manage the library of images, illustrations, pictograms and other visual brand assets
- Coordinate marketing material production with internal stakeholders, agencies and suppliers
- Support the management and protection of trademarks, product names and other brand-related intellectual property
- Manage external agencies and suppliers to ensure efficient, high-quality delivery
- Measure brand, campaign and employer branding performance to improve impact
- Assess how AI and emerging technologies can improve creativity, effectiveness and marketing workflows
- Collaborate across markets, business units and functions with Marketing, Communications, Product Management, People & Culture and business teams
Cerințe
- University degree in marketing, business administration, communications or a related discipline
- Demonstrated experience in brand management, corporate marketing, communications or a comparable role
- Strong understanding of brand development, positioning, campaign planning and digital marketing
- Experience working across multiple markets, ideally within an international or European organization
- Background in managing agencies and external partners
- Strong project management abilities, including handling multiple initiatives concurrently
- Excellent communication, presentation and stakeholder management skills
- Organized, detail-focused approach with the ability to connect activities to broader business priorities
- Fluent written and spoken English
- Genuine interest in AI and emerging technologies
- Eligibility to work in Sweden
- CV and responses to short application questions required
- Recruitment may involve psychometric assessments, interviews, reference checks and background checks
Beneficii
- Wellness allowance
- Occupational pension
- Enhanced parental pay
- Health checks
- Parking