C.A. Fortune
C.A. Fortune
C.A. Fortune ir pārdošanas starpniecības un mārketinga konsultāciju uzņēmums, kas apkalpo patēriņa preču zīmolus un kam ir īpaša pieredze pārtikas un dzērienu jomā. Uzņēmums palīdz produktiem sasniegt mazumtirdzniecības lēmumu pieņēmējus, nodrošinot pārdošanas atbalstu, mazumtirdzniecības tirgus izpēti, e-komercijas stratēģiju un radošo mārketingu. Tā darbs apvieno tirgus izpratni ar praktisku komerciālo īstenošanu, lai stiprinātu zīmolu atpazīstamību, uzlabotu produktu izvietojumu mazumtirdzniecībā un veicinātu izaugsmi, mainoties patērētāju un mazumtirdzniecības apstākļiem.

Category Analyst – C.A. Fortune, Cincinnati Hybrid

Analyze Kroger retail, shopper, and consumer data to help C.A. Fortune clients grow their brands. Build category reviews, pricing analyses, and actionable recommendations.

Apraksts

  • Analyze retailer POS, syndicated, shopper, and other data to uncover trends, opportunities, and recommended actions
  • Prepare business reviews, category reviews, topline reports, and selling stories
  • Support account presentations covering new items, assortment, distribution, share of shelf, merchandising, and business performance
  • Apply Kroger-specific systems and data to produce retailer-specific analyses and recommendations
  • Monitor sales, distribution, assortment, and merchandising performance, identifying distribution voids and quantifying opportunity gaps
  • Perform promotional and pricing analyses
  • Analyze shopper and consumer information to understand purchase behavior and uncover client opportunities
  • Collaborate with Kroger Business Managers on distribution priorities, sales opportunities, client needs, and retailer initiatives
  • Build, maintain, and enhance recurring analytical tools, reports, and resources
  • Support presentations and develop storylines for internal teams, clients, and retailer partners
  • Assess program effectiveness and communicate learnings and best practices
  • Manage multiple projects and deadlines with consistent accuracy and attention to detail

Prasības

  • Bachelor’s degree in business, marketing, analytics, economics, or a related field preferred
  • At least one year of preferred experience in CPG, retail, category management, sales analytics, business analytics, or a related analytical role
  • Demonstrated analytical and problem-solving ability
  • Advanced proficiency with Excel and PowerPoint
  • Working knowledge of category management principles, including pricing, promotion, assortment, distribution, merchandising, and shelf placement
  • Experience using syndicated data platforms such as Circana/IRI, NielsenIQ, and/or SPINS
  • Clear communication skills with the ability to explain analytical findings and complex concepts concisely
  • Strong organizational and time-management skills
  • Ability to work independently and collaborate effectively with sales and insights teams
  • Willingness to travel approximately 5–10% for client presentations and team meetings

Priekšrocības

  • Paid time off and sick days
  • 11 paid company holidays each year
  • One floating holiday
  • Two paid volunteer days annually
  • Three months of fully paid parental leave for all genders
  • Medical, dental, and vision coverage
  • Company-paid life insurance
  • 401(k) with company match
  • Summer hours with half-day Fridays from Memorial Day through Labor Day
  • Work-from-home flexibility

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