TIAA
TIAA
TIAA yra finansinių paslaugų ir draudimo bendrovė, daugiausia dėmesio skirianti pensijų planavimui, turto valdymui ir ilgalaikiam finansiniam saugumui. Jos paslaugos apima anuitetus, individualias pensijų sąskaitas, investicijų valdymą ir individualias finansines konsultacijas privatiems bei instituciniams klientams. 1918 m. įkurta TIAA derina pensijų srities patirtį su atsakingu investavimu ir valdo 1,2 trln. JAV dolerių vertės turtą, padėdama klientams planuoti patikimas viso gyvenimo pajamas ir užtikrintesnę finansinę ateitį.

Onsite Marketing Specialist at TIAA in Dallas

Support TIAA marketing campaigns, audience journeys, and lead generation initiatives. Coordinate go-to-market work with sales and marketing teams.

Aprašymas

  • Deliver go-to-market plan activities
  • Set requirements and coordinate schedules
  • Resolve obstacles and oversee compliance and legal reviews
  • Coordinate execution handoffs between teams
  • Build working relationships with sales and business partners
  • Help map journeys for audience segments
  • Spot gaps, customer pain points, positive experiences, and future opportunities
  • Support campaign delivery with marketing colleagues
  • Monitor departmental measures and KPIs against business objectives
  • Provide practical, tailored support across marketing functions

Reikalavimai

  • At least 3 years of professional experience
  • A university degree is preferred
  • Experience in audience insights, budgeting, campaign management, marketing analytics, marketing channels, and strategic marketing planning
  • Knowledge of lead generation and demand generation
  • Ability to distinguish value propositions
  • Relationship management skills
  • Ability to influence others and set priorities effectively
  • Must be a U.S. applicant for the specified accessibility support process

Privalumai

  • Retirement program
  • Health, wellness, and work-life offerings
  • Support for financial well-being
  • Learning opportunities and development pathways
  • AI tools and skills for future-focused work