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LaunchSquad
LaunchSquad
51 – 200 Employees
ConsultingFood & BeverageHealthcare
LaunchSquad is an independent communications, creative content, and digital marketing agency that helps companies shape compelling stories and bring them to market. Its strategists and creatives work across story development, media engagement, video production, podcast creation, and digital content for clients in areas including deep tech, healthcare, AI, consumer goods, and food and beverage. Since the early 2000s, LaunchSquad has supported businesses through moments such as startup launches and IPOs, combining communications strategy, creative production, and industry relationships to build visibility and spark meaningful conversations.
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Social Media Specialist at LaunchSquad (Hybrid, United States)

Create platform-native content and paid social campaigns for LaunchSquad’s B2B technology and innovation clients. Lead LinkedIn-focused programs across client brands and executive teams.

USUnited StatesCACaliforniaILIllinoisMAMassachusettsNYNew York
$70,000 – $80,000 / year
HybridFull-timeMiddleSeniorEnglish RequiredSocial Media Manager

Description

  • Oversee social content and publishing for multiple B2B clients, strengthening brand and executive presence mainly on LinkedIn and X, with Instagram and other channels used when strategically appropriate.
  • Partner with client teams to select channel-specific ideas and formats, guide community participation, and identify paid distribution opportunities.
  • Develop and maintain social content calendars that define each post’s story, visual direction, and production requirements.
  • Produce and publish posts, graphics, carousels, and short videos with tools such as Canva and CapCut.
  • Prepare briefs and coordinate with designers or video editors for more complex creative projects.
  • Transform announcements, interviews, reports, events, and executive perspectives into accurate, on-brand, platform-native social content.
  • Track relevant conversations and participate on clients’ behalf when appropriate.
  • Plan and optimize paid social campaigns, primarily on LinkedIn, managing audiences, budgets, ad copy, creative testing, performance tracking, and optimization.
  • Analyze organic and paid social results, communicate insights to clients and internal teams, and apply learnings to improve future content.

Requirements

  • At least 3 years of hands-on social media experience, including work with B2B brands or executives.
  • Experience managing social content calendars from ideation and creative production through publishing and performance reporting.
  • Strong social copywriting ability, demonstrated across channels, audiences, and brand voices; long-form writing experience is an advantage.
  • Proficiency creating social graphics, carousels, and short videos with tools such as Canva and CapCut, plus the ability to brief and oversee designers or video editors for larger productions.
  • Strong storytelling ability, with the judgment to identify compelling narratives in interviews, reports, events, and other source material and adapt them for social channels.
  • Experience managing paid social campaigns, especially on LinkedIn, including audience setup, budget control, creative testing, reporting, and optimization.
  • Ability to evaluate organic and paid social performance, present results to clients, and recommend actions based on findings.
  • Demonstrated ability to manage multiple competing projects and deadlines in a fast-paced setting.
  • Strong editorial judgment and a refined eye for visual storytelling.
  • A portfolio or examples of social work created or managed, with a brief explanation of your role in each.

Benefits

  • Individualized professional development support aligned with your talents and growth opportunities.
  • Company-paid health, dental, and vision coverage.
  • 401(k) contribution matching.
  • Generous paid family leave.
  • Flexible vacation policy and rotating Fridays off.
  • Sabbatical leave.
  • Wellness stipend.
  • Flexible, virtual-first working environment.
  • In-person team and community gatherings.

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