DC Thomson
DC Thomson
DC Thomson is a long-established media company whose portfolio spans publishing, digital services, family entertainment, genealogy, puzzles, and lifestyle media. Its businesses include Beano Studios, brightsolid, DC Thomson Media, Findmypast, Puzzler, and The Stylist Group, alongside activities in retail and finance through DC Thomson Shop and DC Thomson Capital. The company’s work combines content creation with media and technology services, supported by a strong focus on user experience, privacy, data protection, advertising practices, and online security. Its broad range of brands offers opportunities to contribute to editorial, digital, marketing, data, product, and operational work across a varied media group.

Senior Social Creative and Conversion Manager (Remote, UK)

Lead social-first creative for Findmypast and the British Newspaper Archive, using short-form video and experimentation to grow audiences and acquire subscribers. Shape content and conversion journeys through analytics, customer insight, and cross-functional collaboration.

Description

  • Shape and deliver social-first creative strategies that support audience growth, acquisition, and subscriptions.
  • Produce platform-native content for Meta, TikTok, YouTube, and emerging social platforms.
  • Manage short-form video production from ideation and scripting through filming, editing, and publication.
  • Develop campaigns that make family history and historical storytelling relevant to contemporary audiences.
  • Plan and evaluate creative experiments to strengthen paid and organic social results.
  • Apply customer research, performance data, and market trends to guide content and improve outcomes.
  • Partner with Product, UX, and Performance Marketing to optimise social-to-subscription journeys.
  • Coordinate with creators, agencies, and platform partners to expand reach and engagement.
  • Evaluate responsible applications of AI and automation to increase workflow efficiency while protecting quality and brand standards.

Requirements

  • Demonstrated success delivering effective social media and content campaigns.
  • Advanced short-form video skills spanning scripting, filming, and editing.
  • Hands-on experience creating content for Meta, TikTok, and YouTube.
  • Evidence of improving paid and organic social performance through structured testing and optimisation.
  • Strong analytical capability with the confidence to make data-informed decisions.
  • Experience coordinating stakeholders, balancing competing priorities, and delivering outcomes.
  • Working knowledge of customer acquisition, conversion, and digital marketing funnels.
  • A curious, creative mindset with the initiative to test new formats, tools, and ideas.

Benefits

  • Flexibility to work remotely.
  • Supportive collaboration within a team environment.
  • The chance to deliver measurable improvements to products used by millions worldwide.

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