Moneycorp provides global payments and foreign exchange services for businesses, institutions, and individuals. With more than 45 years of market experience and operations under two banking licenses, the company supports international payments and currency trading across a broad range of markets. Its services are tailored to help clients manage cross-border financial activity and currency needs.
Senior Marketing Manager - Moneycorp Hybrid
Lead acquisition, retention and partner marketing for Moneycorp’s global payments and currency risk business. Manage campaigns across North America and other international markets.
Description
- Grow Moneycorp’s corporate, banking and private client business through B2B and B2C marketing.
- Plan and deliver multichannel acquisition campaigns across paid media, outbound marketing and partnerships.
- Support account-based marketing for priority prospects alongside Sales.
- Create and maintain sales enablement materials and collateral.
- Run retention, cross-sell and upsell campaigns for existing corporate clients.
- Build lifecycle and engagement journeys using CRM and marketing automation data.
- Create client-facing content and case studies.
- Develop co-marketing strategies and campaign materials for strategic and referral partners.
- Coordinate joint promotions and partner communications.
- Deliver integrated campaigns through email, paid media, social channels and events.
- Contribute to PPC, SEO and paid social performance marketing.
- Maintain compliance with legal and regulatory requirements across jurisdictions.
- Use Microsoft Dynamics 365 and HubSpot for segmentation, targeting and reporting.
- Measure campaign performance, pipeline contribution and retention results.
- Plan and deliver client and partner events, webinars and local market activations.
- Work with Sales and Partnerships to maximise activity in target markets.
- Brief and oversee external agencies.
- Present performance updates and recommendations to the Vice Presidents of Marketing.
Requirements
- At least five years of marketing experience, ideally in financial services, foreign exchange or payments.
- B2B marketing experience is preferred.
- Demonstrated success delivering acquisition and retention marketing programmes.
- Experience in account-based marketing and partner marketing.
- Strong knowledge of corporate client segments, market dynamics and competitor positioning.
- Proven ability to plan and execute campaigns across digital channels, email and events.
- Confidence using CRM and marketing automation platforms for segmentation and reporting.
- Strong analytical capability to show campaign ROI and pipeline impact.
- Excellent written and verbal communication skills.
- Able to manage multiple stakeholders and campaigns in a fast-paced setting.
- Degree in Marketing, Business or a related field, or equivalent professional experience.
- English proficiency is required; additional languages are advantageous.
- Proactive, tenacious, self-directed, collaborative and commercially focused.
- Available to work full time.
- Willingness to work in the office three days per week.
Benefits
- Competitive salary.
- Private medical insurance.
- Hybrid working arrangement.